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By Samsung Newsroom
“Space and art, as well as artworks and their built surroundings, are inexorably related to each other.”
– Karim Noureldin, contemporary artist
Can a work of visual art be experienced as sound? For Karim Noureldin, it can. The Swiss artist creates abstract works that guide the eye across the composition like rhythm in music, revealing new details the longer they are viewed. Noureldin describes this as “a visual sound,” an idea rooted in drawing and reflected across works shaped by line, color, surface and space.
Noureldin’s “Brea” (2025) will be presented to view digitally as part of the new Art Basel in Basel 2026 Collection. Available exclusively on Samsung Art Store, the collection presents 24 works by Swiss and Switzerland-based artists represented by eight galleries participating in the fair. “Brea” was chosen for its distinct color palette and use of bold pattern, both central to Noureldin’s broader practice. Samsung Newsroom spoke with Noureldin about drawing, abstraction and what changes when art is experienced at home.
The Sensory Language of “Brea”
▲ “Brea” (2025) reflects Noureldin’s interest in line, color and rhythm, creating what he describes as “a visual sound.” Photo by Finn Curry, courtesy of the artist and von Bartha.
Q. “Brea” (2025) is part of the Art Basel in Basel 2026 Collection on Samsung Art Store. What can you share about the process behind this work?
“Brea” began with the process of drawing as a way to build an imagined space. I created it with pencil because drawing allows me to think, plan, imagine and picture at the same time. I have worked with pencil for a long time and I still see it as one of the most direct ways to begin an idea. The movement of drawing also feels close to writing words by hand.
Working on paper allows me to see a space that is not fully physical yet. I find it easier to create a three-dimensional world in this format than by painting on canvas. This is why drawing has remained so important to me. Its energy has been with me since early in my work as an artist and it is present in “Brea.”
▲ Noureldin works with colored pencil to build spatial density with repeated lines and shifts in color. Photo by Ariel Huber, courtesy of the artist and von Bartha.
Q. How do line, surface and structure work together in “Brea”?
In “Brea,” line, structure and surface are not separate elements. They build on each other. The lines create movement, the surfaces create depth and the structure holds these parts together. Through this relationship, the work can begin to feel like a space the viewer enters through their own perception. The author George Stolz has described “Brea” as creating a kind of spatiality through the way its surfaces come together. I think that is close to how I see the work.
▲ Karim Noureldin’s practice begins with drawing, a medium he describes as a way to think, plan, imagine and picture at the same time. Photo by Ariel Huber, courtesy of the artist and von Bartha.
Defining a Spatial Language
Q. How has your approach to making art stayed the same over time?
My approach has stayed the same through a steady commitment to the work. I studied fine arts, later served as an associate professor at ECAL/University of Arts and Design Lausanne and have tutored younger Swiss artists. Those experiences shaped how I think about art, but they did not change the reason I make it. I still approach each work with the same motivation and focus I had early on. Being able to make art is something I always dreamed of doing and I continue to do it with dedication and gratitude.
▲ Noureldin’s works speak to each other through line, surface and scale. Photo by Finn Curry, courtesy of the artist and von Bartha.
Q. What connects the different forms you work in?
No matter the form, my work applies the same abstract language and creative process to different media. I often think of each medium as a different instrument. The sound changes, but the composition comes from the same place. The works can appear at a small or large scale, within a specific site or as independent pieces. What connects them is the same attention to line, color, rhythm and space.
Q. What does abstraction allow you to do?
Abstraction allows for timelessness and universality. It’s not fixed to one subject or moment. It can remain open, so each viewer can meet the work through their own perception.
“Being able to make art is something I always dreamed of doing and I continue to do it with dedication and gratitude.”
Q. How do you think about the relationship between an artwork and the place where it is seen?
Space and art, as well as artworks and their built surroundings, are inexorably related to each other. Whether a work was created for a specific site, placed within one or simply viewed there, each condition shapes what the work can express and do.
▲ Presented on The Frame at Samsung Art Store’s Art Basel in Basel 2026 exhibition, “Brea” brings Noureldin’s visual language into a digital viewing experience. Courtesy of Samsung Electronics.
How Art Forms Unity Within a Home
“When we have art in our homes, it becomes part of one’s daily life.”
Q. What feels meaningful to you about viewers encountering your work at home through Samsung Art TV?
Living with art brings art back to a private and personal space. With Samsung Art TVs, the work moves from the artist’s studio into a home, where it can be experienced daily rather than only during a visit to an institution. It helps keep visual creativity top of mind for everyone, even if they aren’t an artist.
Q. When an artwork becomes part of the home, what can repeated viewing reveal that might not be noticed at first?
When we have art in our homes, it becomes part of one’s daily life and changes with the conditions around it. Different times of day, different lighting shifts or even moods changing each time a piece is viewed. These small details can change the appearance of a work over time, making it a unified element of the home.
Q. Samsung Art Store will introduce your work to some viewers who may not know your practice yet. What would you hope they notice first in “Brea”?
I would hope they first notice “Brea” as a visual sound. By that, I mean a composition that can be felt through rhythm and movement much like music can be felt without words. Before trying to define it, I hope they spend time with every element of its structure to understand how it can speak to more than one sense.
Samsung Art Store is an art subscription service available on Samsung Art TVs including The Frame, Micro RGB and Neo QLED, offering more than 5,000 works in 4K resolution from more than 800 partners across 117 countries. As Art Basel’s official display partner, Samsung Electronics offers another way to experience contemporary art beyond the fair through exclusive Samsung Art Store digital collections featuring artists from Art Basel’s Hong Kong, Basel, Paris and Miami Beach editions.
To experience “Brea” and the rest of the Art Basel in Basel 2026 Collection, visit a Samsung Art Store on your compatible Samsung TV today.
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By Samsung Newsroom
Samsung Electronics, a global leader in the gaming monitor market, has unveiled its new lineup of Odyssey gaming monitors for 2026, elevating the gaming experience to impressive new heights. This exciting lineup features four models: the groundbreaking G80HS with an industry-first 6K ultra-high resolution, along with the G80HF, G80SH and G73SH. Each model is designed to bring unparalleled picture quality and performance, immersing gamers like never before.
The 2026 Odyssey lineup is packed with cutting-edge technologies that enhance the overall gameplay experience. All models are NVIDIA G-SYNC Compatible and feature AMD FreeSync Premium, ensuring smooth gameplay free from stuttering or distortion. Additionally, equipped with advanced HDR10+ GAMING support, these monitors provide enhanced depth and vivid, scene-by-scene colors, making every detail stand out. They also come with an ergonomic stand, featuring tilt, swivel and pivot capabilities, ensuring maximum comfort during extended gaming sessions.
Beyond these shared features, each model offers distinct specs and performance, allowing gamers to select the ideal monitor to match their individual preferences and gaming environments. With this remarkable lineup, Samsung is setting a new benchmark in the gaming monitor industry. Check out the infographic for a closer look at the key features of these cutting-edge models.
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By Samsung Newsroom
Samsung Electronics today announced the global availability of its latest Odyssey gaming monitors and ViewFinity S8 lineup, setting new benchmarks in resolution and performance across gaming and professional displays.
Led by three Odyssey G8 models — including the industry’s first 6K gaming monitor — and complemented by the Odyssey G7 — which brings Samsung’s OLED technology to a broader range of users — the 2026 Odyssey lineup reinforces Samsung’s leadership in high-performance gaming displays while expanding access to advanced innovations.
This launch comes amid Samsung’s continued leadership in the global gaming monitor market, where it holds an 18.9 percent revenue share. The company has also earned the No. 1 position in the OLED gaming monitor market for the third consecutive year with a 26 percent share, according to International Data Corporation (IDC).
“With the launch of the latest Odyssey and ViewFinity lineups, we continue to push the boundaries of performance and visual quality,” said Hun Lee, Executive Vice President of Visual Display (VD) Business at Samsung Electronics. “With our 2026 lineup, we are delivering our most advanced display technologies yet while expanding access, enabling more users to experience Samsung’s innovations across gaming and professional environments.”
Odyssey G8: Setting a New Standard for High-Performance Gaming
The Odyssey G8 lineup introduces three state-of-the-art models designed to deliver high-performance experiences across a range of gaming scenarios.
The 32-inch Odyssey G8 (G80HS model) sets a new milestone as the industry’s first 6K gaming monitor, marking a significant leap beyond 4K gaming standards. 6K resolution presents exceptional visual clarity and detail, enhancing immersion while providing expanded screen space for both gaming and multitasking. It delivers ultra-high 6K resolution at 165Hz, while Dual Mode enables up to 330Hz at 3K resolution, allowing users to seamlessly balance immersive visual details with ultra-fast responsiveness.
Meanwhile, the 27-inch Odyssey G8 (G80HF model) offers flexible performance options, supporting 5K resolution at 180Hz or up to 360Hz in QHD through Dual Mode, making it suitable for both immersive and competitive gaming.
The Odyssey OLED G8 (G80SH model), available in 27-inch and 32-inch sizes, features an OLED panel with 4K resolution and a 240Hz refresh rate. Glare Free technology significantly reduces glare without compromising OLED picture quality. Connectivity options, including USB-C with up to 98W charging, support high-performance gaming setups. Moreover, the Odyssey OLED G8 adopts QD-OLED Penta Tandem technology, which significantly enhances efficiency, durability and brightness. The 32-inch Odyssey OLED G8 also received VESA DisplayHDR True Black 500 certification, delivering OLED’s deep blacks and vivid colors.
Across the lineup, DisplayPort 2.11 ensures high-bandwidth performance for next-generation visuals, while AMD FreeSync Premium and NVIDIA G-Sync Compatible technology deliver smooth, tear-free gameplay. Additionally, the Odyssey G8 lineup features HDR10+ GAMING,2 which dynamically optimizes brightness and contrast in real time.
Odyssey G7: Expanding Access to OLED Gaming
The 32-inch Odyssey OLED G7 (G73SH model) expands Samsung’s OLED gaming lineup by bringing premium visual performance to a wider range of users.
It features 4K resolution and a 165Hz refresh rate, delivering detailed visuals and smooth gameplay. Dual Mode enables up to 330Hz in FHD, while a 0.03ms response time supports fast, responsive performance in competitive gaming environments.
With the addition of the G7, Samsung continues to extend its OLED gaming leadership while making advanced display technologies more widely accessible.
ViewFinity S8: High-Resolution Displays for Professional Workflows
The ViewFinity S8 lineup is designed to meet the demands of modern professional environments, combining high-resolution clarity with advanced connectivity and ergonomic flexibility. Whether managing complex creative workflows or seamlessly multitasking across applications, these monitors are engineered to deliver a refined, high-performance experience that maximizes productivity.
The 40-inch ViewFinity S8 (S85TH model) features a curved WUHD display with a 144Hz refresh rate, enabling seamless multitasking and efficient handling of complex workflows. Thunderbolt 5 supports high-resolution video and data-intensive tasks with data transfer speeds of 80 Gbps and device charging up to 140W. In addition, Easy Connection provides streamlined connectivity across devices.
The 27-inch ViewFinity S8 (S80HF model) offers 5K resolution with USB-C connectivity for streamlined data transfer and device charging. Its ergonomic design supports comfortable long-term use and, since it is made to deliver 5K resolution in a more accessible package, it brings high-resolution performance to a broader range of professional users.
The new Odyssey G8 lineup, Odyssey G7 and ViewFinity S8 are available for order starting today. For more information, please visit www.samsung.com.
G80SH supports DisplayPort 2.1 UHBR20, delivering up to 80Gbps of bandwidth for smooth and uncompressed visuals. ︎ Compatible with HDMI 2.1 cables connected to the HDMI ports of NVIDIA and Intel GPUs. For the list of supported GPUs, please visit here. Functionality may be limited depending on PC specifications and cable standards. This feature is only compatible with specific game titles. ︎ View the full article
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By Samsung Newsroom
Hotel guests have higher expectations for their in-room TV than just a list of channels. They want an easy way to discover what the hotel offers, order what they need and enjoy their favorite content during their stay. For hotel teams, meeting those expectations can be challenging when guest-facing content, service touchpoints and TV management are handled across separate systems.
▲ Samsung Hotel TV and LYNK Cloud Samsung Hotel TV and LYNK Cloud,1 Samsung’s comprehensive hospitality cloud solution, are designed to work together as a single connected solution. Samsung Hotel TV brings hotel information, dining, services and entertainment onto one screen, so guests can explore the property, access key services and enjoy content more easily without leaving their room. It also takes in-room entertainment to the next level with support for Google Cast and Apple AirPlay,2 allowing guests to stream content securely and seamlessly from their personal devices.
▲ With Samsung’s latest hospitality display, guests can instantly stream content from their devices with Google Cast and Airplay. LYNK Cloud connects these touchpoints, helping hotel IT managers, service managers and operators manage hotel TVs, on-screen services and guest-facing content at once from a central platform.
With its Business Intelligence feature, LYNK Cloud helps hotels see which menu items guests order most or which TV channels they spend the most time watching. These insights help hotels better understand guest preferences and improve their overall experience during their stay.
▲ LYNK Cloud supports hotel operators and hotel service managers by helping them gain insight into how guests interact with in-room TV services to support more relevant offerings and identify new revenue opportunities. Watch the video below to see how Samsung Hotel TV and LYNK Cloud work together in real hotel environments to simplify operations and elevate the in-room experience.
LYNK Cloud is sold separately, and feature availability may vary by region. LYNK Cloud supports Samsung Hotel TVs with Tizen 5.0 or higher. ︎ Availability of Google Cast and Apple AirPlay varies by model. ︎ View the full article
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By Samsung Newsroom
December 2025 [CES 2026] Invitation to Samsung's "The First Look"
Ahead of CES 2026, Samsung is to officially unveil its AI-powered new products, customer experiences, and the integrated vision for its DX division in 2026 at "The First Look." Set to take place at 12:00 PM on January 5, 2026, at the Wynn Las Vegas, the event will feature Tae-Moon Roh (CEO and Head of DX Division) as the keynote speaker. Seok-Woo Yong (President and Head of the Visual Display Business) and Cheolgi Kim (Executive Vice President and Head of Digital Appliances) will share their respective business directions. "The First Look" will be streamed live on Samsung Newsroom, Samsung Electronics’ official YouTube channel and as well as Samsung TV Plus.
Learn more [Video] Unfolding What’s Next: Unboxing Galaxy Z TriFold
Samsung Electronics unveiled Galaxy Z TriFold, a new twice-foldable form factor. Galaxy Z TriFold features a 10-inch (253.1 mm) main screen that expands into a panoramic display for a cinematic viewing experience. Multi-window feature that lets users utilize 3 screens at the same time and Samsung DeX enabling PC-grade productivity are packed into the single device. Watch the full unboxing video to discover how Galaxy Z TriFold is redefining the foldable experience with yet another innovation.
Learn more Samsung Electronics Launches One UI 8.5 Beta for Galaxy S25 Series
Samsung Electronics launched the One UI 8.5 beta program from December 8. One UI 8.5 beta, building on One UI 8 and featuring enhanced AI functionality and cross-device connectivity, will roll out in phases to Galaxy S25 users in Korea, the United States, the United Kingdom, Germany, Poland, and India. One UI 8.5's Photo Assist lets you utilize various tools such as Generative Edit and Portrait Studio continuously. Newly added Audio Broadcast and Storage Share features further expand cross-device usability. With the stronger privacy protection, the official version of One UI 8.5 will be available for Galaxy S series first, to be released in the first half of 2026. Apply for the One UI 8.5 beta program in the Samsung Members application now and experience the more powerful Galaxy AI.
Learn more The Samsung Developer Forums Are Being Updated!
Starting on December 15, 2025, at 9:00 AM KST (December 14, 2025, at 7:00 PM EST), you will see the following changes to the Samsung Developer Forums in accordance with a new policy: To participate in the forums, you must have a Samsung account registered with the Samsung Developer Portal. You can check your registration status by logging in to the Samsung Developer Portal. You can still browse the forums without logging in. The forums’ design and usability have also been improved.
Learn more Help Us Improve Samsung Health SDKs – Share Your Input!
Samsung is committed to providing developers with a more seamless and enhanced experience when using Samsung Health SDKs to build applications. Take a minute to complete our quick survey and let us know which products, tools, and support would be most helpful to you.
You can take the survey here. Use SmartThings Test Suite to Self-Test Cloud-to-Cloud Devices
Our SmartThings Test Suite has expanded once again, making Works with SmartThings (WWST) certification easier than ever for Cloud-to-Cloud devices. Use the Test Suite to self-test your Cloud-to-Cloud devices for WWST certification easily, in most cases without shipping your device to an authorized test provider. Cloud-to-Cloud devices now join our existing list of Hub Connected devices that support self-testing, including Matter, Zigbee, and Z-Wave. Test Suite results can be used for WWST certification in most product categories, including lights, switches, thermostats, sensors, blinds and more.
Learn more Galaxy Store and the App Store Accountability Act
Recent legislative developments in the United States and various other countries aim to protect minors in digital environments. Starting January 1, 2026, the Samsung Seller Portal team will introduce new features to help developers comply with Texas state laws designed to protect minors. Developers will be able to view Galaxy Store users’ age groups and parental consent status, register their application as an exception, and notify users of significant changes to their application. Learn more about the new Seller Portal features and how to use the API to retrieve the user's age group and parental consent information. Tutorial: Verifying User Identity on Your Website Using Samsung Wallet's Web2App APIs
Samsung Wallet provides secure user identity verification, not only within applications, but also in web environments. This tutorial walks you through steps on how to use the Web2App API in a Spring Boot web server to enable user identity verification directly on a website. Learn how to implement the identity verification functionality using the Verify with Wallet (VWW) feature and deliver a more secure and seamless user experience.
Learn more Tutorial: Record and Capture Galaxy Watch Screens, No Mobile Device or Third-Party Application Required
The Galaxy Watch ecosystem is designed to automatically sync screenshots with your phone, so you can share the screen on your wrist within seconds. While this is convenient enough for most users, those who are on the computer all the time, such as developers, testers, and creators may need a more efficient and direct solution. This tutorial demonstrates how to use the Android Debug Bridge (ADB) to capture and record a Galaxy Watch screen directly on your computer, without using a mobile device or third-party application. Learn how to build simple, fast workflows for various tasks such as application demos, tutorial creation, and development documentation on our blog.
Learn more Update Samsung Wallet Card Templates Using the Server API
Card template management is a crucial task for partners in the Samsung Wallet ecosystem, and it's typically handled through the Wallet Partners Portal. However, managing numerous existing templates manually through the web interface can be inefficient. Samsung provides a set of server-side APIs to address this challenge, allowing partners to programmatically manage and modify their card templates. Using these APIs lets partners integrate update capabilities directly and use automation to maintain their cards and keep their content up to date. Learn how to implement the Update Wallet Card Template API using Python on our blog.
Learn more CSA Matter 1.5 Release: Introducing Support for Cameras
Matter is a standard for smart home IoT integration, launched by the Connectivity Standards Alliance (CSA) on October 2022, backed by major companies in the residential IoT space including Samsung Electronics, Amazon, Apple, Google, and others. Matter uses protocols built on IPv6, open-source SDKs, and certification program to support discovery, provisioning, and control of devices, regardless of their manufacturer.
The latest version, Matter 1.5, introduces a significant advancement in integration of cameras to the Matter ecosystem by expanding the coverage beyond "traditional" cameras and to consumer devices such as video doorbells, intercoms, and so forth. Matter 1.5 provides a platform that enables new and exciting user experiences, including WebRTC-based real-time video and audio streaming, motion-triggered clip recording, snapshot delivery, and digital PTZ control.
By supporting cameras within the standard, Matter continues to break down inter-device barriers. Samsung Research is actively participating in the development of Matter specifications to further expand user experiences across IoT devices. Explore Matter’s journey toward shaping the future of smart living on the Samsung Research blog.
Learn more FiRa 4.0 Specification Released and Certification Program Launching
In November 2025, the FiRa Consortium announced the launch of the Release 4.0 Core Certification Program and Release 4.0 of the Core Specifications of ultra-wideband (UWB) MAC and PHY. This update includes UL-TDoA for low-power, tag-based location tracking, Aliro UWB certification to ensure secure ranging for door locks, digital keys, etc., and Suspending Ranging for efficient session holding even in dense, multi-user environments.
FiRa 4.0 supports reliable and highly interoperable UWB technology for use cases such as asset tracking and movement pattern and behavior analysis across a wide range of industrial environments, including factories, hospitals, and logistics facilities. Learn more about the market adoption of FiRa-based technology and the plans for building on the broader UWB ecosystem on the Samsung Research blog.
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