By
Samsung Newsroom
Samsung Electronics and Marimekko,1 an esteemed Finnish design house, have partnered to launch limited edition artwork for The Frame, Samsung’s lifestyle TV. Starting February 1, Marimekko will introduce 40 designs to Samsung Art Store as artwork for The Frame.
“Marimekko has always appreciated the beauty and joy of everyday life,” said Sanna-Kaisa Niikko, Chief Marketing Officer at Marimekko. “We are excited to bring our bold patterns as everyday art to new audiences. In this collaboration with Samsung, we are particularly happy to celebrate the 60th anniversary of Unikko.”
▲ Unikko, which celebrates its 60th anniversary this year, is among the 40 timeless Marimekko prints that will be available on Samsung Art Store
Samsung Art Store and Marimekko: Where Art Meets Innovation
Samsung’s commitment to innovation takes a stylish turn with this limited edition collaboration that brings a carefully curated library of 30 timeless Marimekko prints to The Frame. To reflect the changing seasons, users will be able to transform their TVs with three rotating collections of 12 prints.
The partnership will offer a generous portfolio of art created by the following artists:
Maija Isola, the designer behind the renowned Unikko flower pattern and over 500 others for Marimekko
Fujiwo Ishimoto, an award-winning Japanese designer who has worked with the brand since the 1970s
Katsuji Wakisaka, a Japanese textile designer known for his organic shapes and bold colors
Vuokko Eskolin-Nurmesniemi, a Finnish textile designer celebrated for her functional and timeless designs
Maija Louekari, a designer who combines narrative line drawings with striking, colored surfaces
“Samsung is proud to announce the first addition of a Finnish design house to Samsung Art Store,” said Sofia Monteiro, Product Manager for Samsung Art Store Europe. “Our vision with this partnership is to deliver timeless designs directly to users, allowing them to personalize their homes with a touch of Finnish creativity. We hope to continue bringing value to our appreciated users through this selection of iconic designs and tasteful prints.”
The Marimekko designs will be available on Samsung Art Store — an exclusive subscription service for The Frame, where users can browse and choose from more than 2,300 pieces from notable artists, museums, galleries and design companies.
1 Marimekko is a Finnish lifestyle design company renowned for its original prints and colors. The company’s product portfolio includes high-quality clothing, bag and accessories as well as home décor items ranging from textiles to tableware. When Marimekko was founded in 1951, its unparalleled printed fabrics gave it a strong and unique identity. In 2022, the company’s net sales were EUR 167 million and comparable operating profit totaled EUR 30.4 million. Globally, there are roughly 150 Marimekko stores, and online store servers customers in 35 countries. The key markets are Northern Europe, the Asia-Pacific region and North America. The Group employs about 460 people. The company’s share is quotes on Nasdaq Helsinki Ltd. www.marimekko.com
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By Mahesh Gadhe
By OmeJuup
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