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By STF News
A bigger TV screen is generally speaking a good thing. Over time, larger TVs have not only become more accessible but increasingly popular among consumers. They enable viewers to fully immerse themselves in the content they’re watching, as advancements in film technology now allow our favorite stories to come to life on the screen in more realistic ways.
However, simply having a larger screen does not always result in a hyper-realistic viewing experience. As we enter the era of ultra-large TVs, Samsung Electronics has been upgrading its screen technology to provide the best in-home entertainment. To learn more about these changes, Samsung Newsroom is exploring three key features that make the large-screen experience truly exceptional.
8K Resolution: The Key to Unlocking the Full Potential of Bigger TVs
While screen sizes may be getting bigger, this does not mean that picture quality is better by default. If the size of a TV screen was increased without considering the number of pixels, the resulting image would be blurry, low-resolution and, overall, much worse.
▲ If the number of pixels does not change, image quality becomes compromised as screens grow larger.
In order to improve picture quality, the space on a bigger screen must be filled with more pixels. As such, Samsung’s Neo QLED 8K has four times the number of pixels than 4K TVs. This means that even on ultra-large screens, Samsung’s Real 8K Resolution maintains premium picture quality with densely packed Mini LEDs and upgraded processing.
▲ The Neo QLED 8K offers four times as many pixels compared to the Neo QLED 4K.
While Samsung has been at the forefront of evolving screen trends by leading the era of ultra-large TVs, it has also been innovating the technologies that power them. The two driving forces that enhance picture quality for Samsung’s latest Neo QLED 8K are the Neural Quantum Processor 8K, which analyzes and optimizes content to make full use of the 33 million pixels, and Quantum Matrix Technology Pro, which leverages a plethora of technologies to offer precise control for each of the Mini LEDs.
Neural Quantum Processor 8K: Enhancing the Resolution, Color and Depth With 64 Neural Networks
While Samsung Neo QLED 8K TVs offer best-in-market picture quality, not all content is readily available in 8K. To ensure that every single detail springs to life on screen, Samsung’s Neo QLED 8K is powered by the state-of-the-art Neural Quantum Processor 8K to upscale lower-resolution content in real time. Samsung’s Neural Quantum Processor 8K uses 64 different neural networks to analyze video and optimize image quality. It is trained to recognize underlying patterns and relationships in pictures, transforming low-resolution images into high-resolution by comparing the original set of images to processed results in each neural network.
While higher resolution sources ultimately create better picture outputs, there may be sources that come in Standard Definition (SD or 480p), High Definition (HD or 720p) or Full High Definition (FHD or 1080p). With Samsung’s Neural Quantum Processor 8K, those shows and movies will be transformed into stunning 8K resolution to deliver the most immersive picture yet.
▲ Enjoy optimal picture quality no matter the source with Neural Quantum Processor 8K.
Samsung’s advanced processor also powers innovations such as Auto HDR Remastering, a feature that takes full advantage of the screen’s wide color gamut and incredible peak brightness. AI technology analyzes each scene to make it more colorful and vivid, bringing out the details in both bright and dark spots.
High Dynamic Range (HDR) video formats the display using a wider range of colors with brighter highlights when compared to Standard Dynamic Range content. This means that with Auto HDR Remastering — and the extraordinary contrast powered by Quantum Matrix Technology Pro with Quantum Dot technology — everything you watch is more compelling.
▲ HDR displays a wider range of colors with brighter highlights compared to SDR.
Samsung’s Neo QLED 8K also offers Real Depth Enhancer Pro. With upgraded AI deep learning, Real Depth Enhancer Pro pinpoints where the viewer is focusing on the screen and brings that object into the foreground. With figures on the screen separated from their background, you see a more three-dimensional looking image. Additionally, the Neural Quantum Processor provides a sense of depth paired with incredible levels of detail and vivid color reproduction, immersing you in whatever you choose to watch.
▲ Real Depth Enhancer Pro finds the point the viewer is focusing on and brings the object into the foreground.
Quantum Matrix Technology Pro: The Ultimate Precision With Quantum Mini LEDs and 14-bit Processing
Another critical piece of technology powering the Neo QLED 8K’s picture is Quantum Matrix Technology Pro, which uses Quantum Mini LEDs to dramatically enhance black levels and contrast with precise backlight control.
The Quantum Mini LED is 1/40 the size of a conventional LED. This makes for a screen that is more densely packed with LEDs, improving picture quality while maintaining the Neo QLED 8K TV’s vibrant colors and bright highlights.
▲ Precise backlight control with Quantum Matrix Technology Pro.
To provide the best image quality, 14-bit HDR processing allows for maximized contrast, expressing unimaginable levels of detail in both the brightest and darkest parts of the image. This ensures even the most subtle details are visible to users in every single scene.
Furthermore, Quantum Matrix Technology powers Samsung’s Shape Adaptive Light Control. This feature precisely adjusts backlighting to accommodate what’s on the screen, enhancing the clarity of everything you watch. Because the backlight control is so accurate, this prevents blooming — or when bright light from on-screen objects bleeds into surrounding darker areas. As a result, bright highlights stay bright and dark scenes stay dark with more details visible than ever before.
Expanding Consumers’ TV Usage
In a nutshell, 8K resolution densely fills the ultra-large screens while the Neural Quantum Processor 8K and Quantum Matrix Technology work together to create a picture that is cinematic in the truest sense. Sharp details, accurate colors, precise contrast and a realistic sense of depth allow the Neo QLED 8K to showcase stunning picture quality and captivate viewers everywhere.
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By STF News
Samsung Electronics announced today that six models in its 2023 Neo QLED lineup have achieved the “Reducing CO2” certification from the Carbon Trust. This label is awarded to a product when its carbon footprint is proven to have been reduced year on year, a testament to Samsung’s efforts to enhance sustainability throughout the entire product lifecycle.
“It’s rewarding to see Samsung’s sustainability mission recognized by a trusted organization, as we remain committed to creating products with the future of our planet top of mind,” said Seokwoo Yong, Executive Vice President and Deputy Head of Visual Display Business at Samsung Electronics. “As the world’s largest TV manufacturer, we recognize our responsibility to lead by example and will continue to leverage technology to drive positive change.”
The Carbon Trust is a global climate consultancy founded by the UK government with the mission to respond to climate change and reduce greenhouse gases (GHGs). The organization calculates its carbon footprint certification by evaluating the amount of GHG generated1 throughout the entire product lifecycle, ranging from production to disposal, based on internationally recognized standards. Notably, the label does not take CO2 offsets into consideration.
The 2023 Neo QLED models obtained the certification in recognition of Samsung’s efforts to reduce the products’ weight and their power consumption during the use phase when compared to their predecessors. The six certified models include three Neo QLED 8K and three Neo QLED 4K screens.2 As Samsung aims to expand the scope of these efforts, it expects to earn carbon footprint certification for more than 20 models this year across its latest lineup of QLED, Crystal UHD and OLED TVs, as well as monitors and signage products.
In 2021, Samsung Neo QLED became the first screen to receive the certification among 4K and higher resolution TVs. The following year, 16 models across Samsung’s 2022 lineup, including 11 models from the QLED, Crystal UHD and Lifestyle TV range, as well as five monitors and signage products, also obtained the certification.
As the global TV leader for the 17th consecutive year, Samsung’s Visual Display Business continues to introduce eco-conscious products and practices for its display products.
For more information on Samsung’s 2023 TV lineup, please visit www.samsung.com.
1 The Carbon Trust launched “Carbon Footprint Label” certificate program since 2007.
2 Neo QLED 8K (75QN900C, 75QN800C, 75QN700C), Neo QLED 4K (75QN95C, 75QN90C, 75QN85C)
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By STF News
Samsung Electronics, the world’s leading TV manufacturer for 17 consecutive years, has kicked off its annual Tech Seminar series in Frankfurt, Germany, showcasing its 2023 product lineup and the cutting-edge picture quality and smart features of its latest Neo QLED and OLED TVs and gaming monitors.
Tech Seminar sessions have served as a platform for delivering detailed information and exclusive hands-on experiences with new products for the past 12 years. As part of its ‘Screens Everywhere, Screens for All’ vision, Samsung is presenting innovative technologies from its 2023 lineup that provide unparalleled viewing experiences and user-friendly features in all types of viewing environments.
The 2023 European Tech Seminar in Frankfurt marks the start of this year’s event series, with similar sessions scheduled to be held in regions including Australia, Southeast Asia and Latin America in 2023. The events will see Samsung showcase new technologies across its TV, monitor and lifestyle product lineup:
New Neo QLED 4K/8K models are equipped with Samsung’s latest hardware and software advancements, offering breathtaking clarity, dynamic contrast and expressive colors suited for any viewing environment.
Samsung’s new 77-inch OLED S95C comes with dazzling OLED screens with unrivaled bright and colorful picture quality and 49-inch Odyssey OLED G9, featuring a dual QHD 1800R curved display with a 32:9 ratio provides premium gaming experience.
The Frame, along with Samsung Art Store and Matte Display enables users to enjoy beautiful artworks with drastically reduced light reflections.
“We are thrilled to hold Tech Seminars in this year to showcase our latest technological advancements in our 2023 lineup,” said Cheolgi Kim, Executive Vice President of Visual Display Business at Samsung Electronics. “These seminars provide unique opportunities to experience innovations firsthand before the official product launches. We look forward to discussing the latest screen technology with media and experts in the coming months.”
For more information on Samsung’s 2023 TV and monitor lineup, please visit www.samsung.com/.
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By STF News
Samsung Electronics today announced that its 2023 Neo QLED1 and Lifestyle TV2 lineups received the ‘Circadian Rhythm Display’ certification from Verband Deutscher Elektrotechniker (VDE), a leading electrical engineering certification institute in Germany. The certification underscores Samsung’s commitment to developing technology and products designed with consumers top of mind.
▲ (From left) Seokwoo Yong, EVP and Deputy Head of Visual Display Business at Samsung Electronics and Sven Ohrke(Öhrke), Management of Marketing and Sales at VDE Institute.
This certification recognizes that Samsung TV’s Eye Comfort mode provides an optimal viewing experience for consumers spending more time indoors by automatically balancing light exposure and color temperature to mimic natural outdoor light.
The circadian rhythm has a cycle of inhibiting melatonin secretion for dynamic activities during the day while activating its release for a comfortable sleep at night. Melatonin is a hormone known to help you sleep well.
VDE’s certification validates the benefits of Eye Comfort mode on users’ circadian rhythm by measuring circadian stimulus at different illuminance levels and assessing the impact on melatonin suppression. The certification process complies with the Circadian Stimulus method based on the research results of the Lighting Research Center in the U.S.
This is one of many verifications Samsung TVs have received representing ongoing efforts to put users and their experience front and center of product design. Previously, Samsung TVs have received ‘Eye Care’ certification from VDE and ‘Glare-Free’ validation from UL, along with ‘Pantone Validated’ and ‘SkinTone Validated’ certifications from Pantone, both signifying that certified Samsung screens satisfy the organization’s color accuracy standards.
For more information on Samsung’s 2023 product lineup, please visit www.samsung.com.
1 For models Q70C and above
2 The Frame, The Serif and The Sero
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By BGR
Today, Samsung unveiled its 2023 lineup of TVs with new MICRO LED panels and Neo QLED, OLED, and style TVs. They come will powerful performance, more customization, and more technologies than ever.
For the latest Neo QLED TVs, Samsung adds Auto HDR Remastering. It uses AI deep learning technology to analyze and apply real-time HDR effects on SDR content scene-by-scene. In addition, SmartThings users don’t need to purchase a separate dongle to connect and control Zigbee & Thread devices.
Image source: Samsung The 2023 MICRO LED lineup brings the most comprehensive range the company has ever introduced, with screens from 50 to 140 inches. A few years after Samsung unveiled its The Wall panel, the company is making MICRO LED more accessible to consumers, although these panels will cost way more than the higher-end Neo QLED 8K TV.
For the second-generation OLED lineup, Samsung is expanding the size availability with 55, 65, and 77-inch models. Samsung’s latest OLED lineup comes with Quantum Dot technology that has been developed for Samsung’s Neo QLEDs and Neural Quantum Processors to retain OLED technology’s core strengths while simultaneously improving limitations in its brightness and color representation.
The expanded lineup comes with a 144Hz refresh rate and all of Samsung’s smart features, including the Samsung Gaming Hub. And for the first time on an OLED TV, Samsung OLEDs come with AMD’s FreeSync Premium Pro certification.
Samsung is also updating its portfolio of lifestyle TVs and soundbars. The company will announce price and availability throughout 2023.
Don't Miss: Samsung just unveiled a true Apple Studio Display competitor at CES 2023The post Samsung unveils Auto HDR Remastering for 2023 Neo QLED TVs appeared first on BGR.
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