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[Interview] Advancing Equity in Entertainment: Creating an Inclusive TV Experience With Relumino ModeBy STF News
Samsung Electronics firmly believes in the power of technology to create a more inclusive world. When it comes to design, accessibility should be top of mind ensuring that everyone, regardless of their abilities, can fully enjoy the benefits of modern innovations. Traditional television can present challenges when accessing and comprehending visual content. However, through the use of visual aid features, Samsung is helping bridge the gap and providing an immersive and enjoyable viewing experience for all.
Relumino Mode, a viewing mode on select Samsung TVs, was designed to augment the visual capabilities of those with low vision, making it possible for anyone to engage with their favorite shows, movies and documentaries like never before. By highlighting specific parts of videos — such as contrast, color and sharpness — this feature makes it easier than ever to discern content on the TV screen.
To shed more light on this groundbreaking inclusive technology, Samsung Newsroom sat down with Dr. Kyungah Park and Jason (Jaeseong) Park from Visual Display Business, Samsung Electronics, to discuss everything from development to clinical trials.
▲ Jason Park (Samsung Electronics) and Kyungah Park, M.D. (Samsung Medical Center) discuss their journeys in creating and clinically testing Relumino Mode
Screens for All — Including People With Impaired Vision
Relumino, borrowed from Latin, means “to give back the light.” The idea is to restore vision as much as possible to people with impaired vision. Earlier this year at CES, Samsung introduced Relumino Mode on select Samsung TVs. This follows the wearable device “Relumino Glass” and the smartphone image processing software “Relumino App,” each revealed at CES in 2017 and 2018, respectively. Before that, Relumino was conceived in “C-Lab(Creative Lab),” Samsung Electronics’ in-house venture program. It has evolved and expanded ever since.
▲ Relumino Glass(left) and Relumino Mode for Samsung TVs(right)
“For several years, ‘Screens for All’ has been one of the key mottos for us. We’re working to further enhance TV accessibility and promote inclusion,” said Jason Park, who plans products and services for the Visual Display Business. “People with low vision are still a key demographic that need better TV viewing experiences.”
Innovation Rooted in the User’s Perspective
To develop Relumino Mode, planners and engineers met with a number of advisors who had visual impairments to understand their wants and needs.
▲ Jason Park, Visual Display Business, Samsung Electronics
“There’s an early experience that really changed my perspective,” shared Jason. “When we first met an advisor for Relumino Mode, I asked him to ‘Please come here and have a seat’ to which he replied, ‘Where is here?’ That was a hard and clear wake-up call for me. I was so embarrassed.” It was then that Jason realized that they were exploring a totally new territory and would have to first understand the way their users see the world.
▲ As part of the efforts to understand customers with visual impairments, Samsung engineers used special goggles to simulate blurry vision
Despite the decades of collective experience in enhancing TV picture quality, this particular project presented a unique challenge that none of the engineers had encountered before. Typically, their expertise lay in identifying even the slightest imperfections on the screen, but now they had to understand what it’s like as a user to have impaired vision. In addition to consulting advisors, the engineers utilized special goggles that simulated blurry vision, serving as a starting point for their exploration. Through a process of generating ideas, conducting trials and learning from mistakes, they eventually developed a solution that could be considered a genuinely effective viewing mode.
Clinical Trials and Direct Feedback
After initial research and development came trials on a larger scale. This is where Samsung Electronics decided to collaborate with Samsung Medical Center, one of South Korea’s most comprehensive medical facilities.
▲Dr. Kyungah Park, Department of Ophthalmology, Samsung Medical Center
“Clinical trials targeting people without disabilities are popular and recruiting subjects for these projects is relatively easy. Some even ask to join before we ask,” said Dr. Park. “But, that was not the case for the Relumino study. The pool was much more limited as we were more strict with our requirements — we targeted people who have lower vision than WHO’s vision impairment criteria.”
However, the people that Samsung contacted showed much passion for the project. “Many who joined the trials were very excited and didn’t mind traveling long distances for the study. Thanks to their support and encouragement, we were able to carry out the research,” Dr. Park added.
Four 55-inch Samsung QLED TVs were featured in the tests. One displayed the control image with no picture enhancements at all. The other three TVs showed the same content with Relumino Mode on high, medium and low. The TVs were installed on a meter away from each other onw a wall in a room with a specified amount of light.
The test was two-fold, with objective and subjective evaluations. A certified contrast sensitivity test was employed for the objective evaluation. For the subjective evaluations, participants were asked to examine a set of eight still images and two videos on each of the screens. Their satisfaction levels were measured on a scale of 0 to 10. Based on the results, researchers carried out additional interviews adjusting picture enhancement levels on the spot.
▲ A blurry vision goggle simulation of what Relumino Mode may look like to people with visual impairment
Relumino mode was well received by the group. One of the participants highly praised the technology, saying “I was thrilled to see the ball in a soccer match on screen. It can get frustrating if you can’t see the ball because of low vision, as you can imagine. Relumino Mode helped me see the ball clearly.”
“The subjects’ responses indicated the Mode’s subjective results while the contrast sensitivity testing showed its objective results. Both of these factors, combined, allowed us to find the optimal setting for a brilliant image on TV,” said Jason.
Screens for All, Today and Tomorrow
“While [the Relumino Mode] project focused on people with relatively severe visual impairment many people with slightly lighter symptoms still need help. I’d like to work on developing projects for them,” explained Dr. Park.
Jason shared a similar point of view, saying, “Samsung will continue to advance technology in the long term to provide personalized picture quality for people with vision impairment and let them enjoy TV comfortably.” Samsung remains committed to accessibility and strives to leverage its technologies to enable more people do what they enjoy.
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Samsung Electronics and the New York Mets Hit a Home Run, Unveiling Newest and Brightest Outdoor LED Technology at Citi FieldBy STF News
Samsung Electronics America and the New York Mets recently made sports history with the installment of the largest scoreboard across all professional ballparks. As fans gear up for the start of a new baseball season, they will have a firsthand look at the enhanced and fully upgraded dual-sided centerfield video board, which features a 17,400 square feet LED screen on the front and 6,900 square feet on the back. Since Fall of 2022, Samsung has installed over 29,800 square feet of new LED at Citi Field.
Unveiled for the first time at the Mets’ What’s New at Citi Field event on March 23, attendees had a sneak peek of what fans can expect for the upcoming season. The scoreboard is the highlight of the multiple digital display upgrades throughout the entire stadium, providing fans with a state-of-the-art display experience. Even as fans enjoy the new experienced introduced throughout the ballpark, the new scoreboard ensures that they won’t miss a moment of the action taking place on the field.
“As an emerging New York landmark, Citi Field continues to set itself apart with the integration of cutting-edge display technology that enhances the in-stadium experience for fans,” said James Fishler, Senior Vice President, Display and Home Entertainment Division, Samsung Electronics America. “Samsung is a proud partner of the Mets and with the installment of the first-of-its-kind, double-sided LED display, we are excited to help the franchise reach the next level of technology innovation in professional sports.”
New Centerfield Scoreboard Brings Citi Field to Life
Since forming its partnership in 2021, Samsung has worked with the Mets to transform Citi Field into the most technologically advanced, professional ballpark. The multi-year digital transformation included the deployment of over 1,300 LFD displays and several new Outdoor LED displays last year, totaling over 15 million pixels. The second phase of installments, which will be fully operational by opening day on April 6, will feature several new outfield displays, including the new centerfield scoreboard, increasing the total pixel count in Citi Field to 40 million. In addition to the centerfield scoreboard, Mets fans will see display improvements in all corners of the stadium, including exterior signage, digital concession menu boards and more.
“Samsung’s innovative technology at Citi Field will expand the standard for what fans expect when entering the country’s best stadiums. Over a two-year period, we’ve transformed a once static signage environment to an all-digital experience,” said David Phelps, Vice President, Product Management, Display Division, Samsung Electronics America. “While working with the Mets, we’ve been able to push the boundaries of what is possible by delivering more creative and unique experiences for its fan base.”
The new LED technology also enables opportunities for DOOH (Digital Out-of-Home) advertising by transforming once static displays into a blank canvas of creativity. The scoreboard offers near unlimited configurations for advertisers to stand out from the competition and deliver entirely new visual experiences to fans. With the ability to accept multiple forms of content, the dynamic display helps foster the local economy by providing business owners with an affordable solution to advertise at Citi Field. The back of the dual-sided scoreboard reaches heights so tall that it’s visible from the highway, offering yet another opportunity to increase sponsorship and advertisement revenue, as well as inform and excite fans waiting to enter the stadium to join the action.
Immersive Entertainment for Every Fan
Citi Field’s main video LED board is substantially the largest scoreboard across all professional ballparks and over three times larger than Citi Field’s previous centerfield scoreboard. The expansive 17,400 square-foot high-definition video display ensures that no matter where fans are in the stadium, they won’t miss the action on or off the field. Including the new enhanced display on the back, the centerfield scoreboard features over 24,000 square feet of LED signage and over 13 million pixels, along with a high-resolution, 10mm pixel pitch display to enhance the in-stadium fan experience. Teams in the dugouts and fans in the stands alike can watch 4K instant replays, up-close game action, game stats, interactive updates and more.
“Samsung’s state-of-the-art technology upgrades at Citi Field underscore our goal of providing best-in-class experiences for our fans,” said Mark Brubaker, Chief Technology Officer, New York Mets. “The quality of these enhancements will not only provide our fans with more immersive and memorable visits to the ballpark, but it also positions Citi Field as a trailblazer in the industry.”
The iconic ballpark’s digital transformation demonstrates how today’s display technology can seamlessly integrate into stadiums and introduce unique interactive offerings for fans. Built for the future, Samsung’s technology upgrades to Citi Field create an interactive environment for all generations of baseball fans traveling to the ballpark.
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[Everyday Life with Art ②] An Artistic Vision for the Home: How Samsung Curates Pieces for the Art StoreBy STF News
Creating your own personal home gallery has never been easier thanks to Samsung Art Store. The Samsung Art Store contains a collection of over 2,000 works created by various artists, connecting people to a wide variety of aesthetic styles, designs and pieces that both inspire and touch the heart.
The Samsung Art Store is making art more accessible for all by providing professionally curated art for The Frame users. From master pieces to modern art and breathtaking photographs, the Samsung Art Store adds a touch of personalization to your home, all displayed brilliantly on a crisp 4K screen.
To learn more about the selection process for curating pieces for the Samsung Art Store, Samsung Newsroom sat down with Daria Brit Greene, Senior Curator for the Samsung Art Store. Read on to learn about how the Samsung Art Store is providing a new way to experience art from the comfort and convenience of your home.
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The interoperable smart home project Matter is finally available as the Connectivity Standards Alliance and its members release a finalized first iteration of the standard and certification program. With that, it will be easier to integrate home appliances in a single solution, whether it’s controlled by Apple’s Siri, Google’s Assistant, Amazon’s Alexa, or Samsung.
According to the press release, “member companies who make up all facets of the IoT now have a complete program for bringing the next generation of interoperable products that work across brands and platforms to market with greater privacy, security, and simplicity for consumers.”
Over 280 member companies, which include Amazon, Apple, Comcast, Google, and Samsung’s SmartThings, have worked on bringing their technologies, experiences, and innovations into a single standard called Matter.
Over the next few weeks and months, we’ll be able to see the first batch of products already supporting this standard as well as the companies updating older products to also work with Matter’s interoperability.
In the meantime, Apple is reading new updates to its operating systems to make sure Matter is fully supported. iOS 16.1 beta version finally added support to this standard. This will also be the tvOS 16 most important feature once it’s available to all users.
More Apple coverage: Check out the best Apple deals online right now.
The post Matter smart home standard finalized as Apple readies iOS 16.1 support appeared first on BGR.
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By STF News
After a two-year hiatus, Europe’s biggest home appliances trade show is back and better than ever. IFA 2022 took place offline on September 2 in Berlin, Germany, where Samsung Electronics showcased its latest lineup in the Samsung Town exhibition hall. With various zones, such as the SmartThings Life Zone and Everyday Sustainability Zone, visitors could experience the latest products in visual display, home appliances, mobile and memory categories.
Samsung Newsroom takes you to the scene of Samsung Town in this three-story series. In this first story, we’ll cover Samsung’s eco-conscious efforts for sustainable daily lives. In the second story, we’ll share the integrated connected experience enabled by SmartThings Home Life. In the third story, we’ll give you a tour of Samsung’s latest products in the exhibition hall — making you feel as if you are actually there.
At its SmartThings Home booth, Samsung Electronics showcased its vision for the future of home living. The booth featured a setup of seven real home spaces, such as a bedroom, living room and kitchen, allowing visitors to experience and learn about the capabilities of SmartThings.
SmartThings presents a fully integrated home experience by connecting not only Samsung products and services but also third-party devices such as lighting and window blinds to cater to your own lifestyle. SmartThings also helps consumers live a more sustainable life by suggesting ways users can save energy around the home by analyzing energy usage patterns and more.
▲ When Good Morning Mode is activated, the curtains open and the lights turn on automatically. The air conditioner switches to auto mode and The Frame TV automatically turns on, displaying a photograph to ease you into the morning.
▲ Visitors can experience the Movie Mode in the Living Room exhibition space. Once Movie Mode is activated, the TV turns on automatically, the curtains close and the lights darken simultaneously. The air conditioner and the air purifier switch to WindFree mode to help focus on the movie. With a single, simple step, the living room turns into a theatre right before your eyes.
▲ Experience your own home office created with SmartThings. After activating Work From Home mode on the Smart Monitor, the light brightens and the air conditioner and air purifier switch to WindFree mode.
▲ In Home Gym area, the air conditioner and air purifier automatically turn on once Workout Mode is activated, freshening up the space. You can compare your form with the workout videos of your choice using the Multi-View function on the TV. By checking your form in real-time, your workout can be more effective. Once you complete your daily workout, you can check your workout results using Galaxy Watch.
▲ When you put beef in the Family Hub Refrigerator and save it under the Food List, the SmartThings Cooking recommends personalized recipes and meal plans based on users’ tastes, dietary needs and groceries on hand. The recommended recipe for tonight is steak. Press the Send to Oven button, place the meat inside the Smart Oven and your meal prep for dinner is done.
▲ When Game Mode is activated, the illuminance lowers and colorful lights fill the room. The air purifier switches to Soundless mode to help make gamers feel as if they’re actually in the game.
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