By Samsung Newsroom
The Samsung Art Store continues to captivate the hearts of art enthusiasts worldwide — transforming living spaces into galleries with an extensive collection of artwork and photographs. Recently, New York-based artist Saya Woolfalk has garnered significant attention for her captivating and otherworldly creations.
Her unique artwork has resonated deeply with audiences, quickly making her one of the most beloved artists on the platform since March 2023. Samsung Newsroom sat down with Saya to explore her fascinating artistic universe and discuss how partnering with the Samsung Art Store has broadened access to her art.
Saya Woolfalk is a New York-based artist who masterfully blends science fiction and fantasy to reshape our understanding of reality. Her art takes the form of vibrant sculptures, installations and digital works — celebrating the fusion of different races and cultures.
▲ Saya Woolfalk
Origins of Imagination: Saya Woolfalk’s Artistic Journey and Background
Q: Please give a brief introduction about yourself as an artist. How has your background inspired your art?
I’ve been working as a professional artist for around 20 years, but my journey as an artist began during my childhood. Growing up in New York and spending summers with my grandmother in Gifu, Japan, exposed me to a rich multicultural environment that influenced me significantly. When I began to make art in college, I pulled from this experience and found inspiration for my work. My family in Japan owned a textile company, and my grandmother taught me how to sew. As a result, most of my early work was in textiles. Looking back on those formative years, I now see most of my work as a form of quilt or textile collage — inspired by the time I spent creating with my maternal grandmother.
Within the realm of my artistic endeavors, I focus on creating worlds where diverse cultural elements collide, clash and mingle. We live in a multicultural world where people from various backgrounds cohabitate on a single planet. I strive to produce art that explores this complicated experience.
Like most artists working in speculative fiction, my work is more centered on hybridity in the present than the future.
Q: What is your approach to the creative process? How do you challenge yourself to venture into new and unfamiliar territories with your creations?
I start with drawing and painting when beginning a new piece. Then, I move on to digital rendering. My artistic process is fluid, as I’m constantly flowing between the analog and digital worlds. Amidst this dynamic interplay, my digital renderings are essentially speculative spaces where I imagine something and then build it.
With every new project, I love to explore unfamiliar territories. Having the ability and autonomy to experiment and try new things is one of the best and most fulfilling aspects of being an artist. Recently, I have been projecting video on glass — which has been quite different from other mediums I’ve used in the past.
▲ “Starship 1,” 2022
Bringing Art Home With Samsung Art Store
Q: You have been partnering with the Samsung Art Store since March 2023 in honor of Women’s History Month. What was that experience like?
Being featured in the Samsung Art Store for Women’s History Month was exhilarating, fulfilling and incredibly rewarding. I received many congratulatory messages from friends, adding to the joy of the moment.
Thanks to The Frame and Art Store, I am able to provide unparalleled accessibility to my art. This innovative technology benefits art enthusiasts and artists alike by opening a window to a world of art that may have been difficult to reach through traditional museums or art galleries. I am deeply appreciative of the opportunity to broaden my audience globally and reach more consumers in their homes.
▲ “Sassafrass,” 2021
Q: How did you select the works that are currently displayed in the Art Store? Can you recommend some of your favorite pieces to The Frame users?
Growing up in an increasingly digital world full of technological advancements, I have always embraced technology as an integral part of my artistic journey and an innovative way to express myself. When considering which pieces to display, I carefully choose those that would be most visually appealing on a digital screen. I worked with curator Daria Brit Greene and we selected artwork that would appeal to The Frame’s vibrant and life-like screen.
While it was challenging to pick my favorites, the first piece I recommend would undoubtedly be “Daydreams of Paper Animals.” This particular artwork is a digital collage I made for a large mural at a public school in the Queens neighborhood of New York City. We printed it on tile and added hand-built details that the students could touch! Making public art is very different from making work for museums — in a way, the primary audience is the people who will interact with the pieces every day. So, I tried to get into the mindset of the kids, think about what they care about and then amplify those ideas. Imagination, or the ability to problem-solve complicated situations through creativity, is incredibly important. This artwork encourages the children to tap into that imaginative potential and inspires them to daydream when they interact with the mural every day.
▲ “Daydreams of Paper Animals,” 2017
The second piece would be the “Encyclopedia of Cloud Divination,” a captivating digital collage that was made into limited-edition prints. These pieces were the beginning of a process I now use quite often in my work. I combined traditional print methods with digital print processes to create a unique composite of the two worlds. Animations and posters were made from this piece, making my artwork more accessible to the general public.
▲ “Encyclopedia of Cloud Divination (Plate 1),” 2018
▲ “Encyclopedia of Cloud Divination (Plate 2),” 2018
Looking to the Future
Q: As an artist who blends elements of technology into art, how has your use of technology evolved throughout the course of your career? What do you think the future will look like?
Throughout my artistic journey, technology has been an indispensable tool — from software like Photoshop to AR and VR for immersive video installations. I don’t have a definitive answer as to what the future of art will look like because I believe it will depend on how each artist integrates technology within their pieces. However, I do like the idea that art can be made more accessible through technology, just like how Samsung is doing.
Q: Can you tell us about any upcoming projects?
I am excited to announce a solo survey showcasing 20 years of my artwork at the Museum of Art and Design in New York in 2025! Please stay tuned for this exclusive exhibition.
Saya Woolfalk’s artwork will be featured in the November collection, “FALL, ABSTRACTED” on the Samsung Art Store.
Visit the Samsung Art Store in The Frame to see more of Saya’s incredible masterpieces.
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By Samsung Newsroom
Throughout their years of collaboration, Samsung Art Store and Tate have worked together to make art more accessible to consumers worldwide. As a result, users of The Frame can put works from Tate’s extensive collection on display within their own homes. The two have worked together since 2018 to leverage the Art Store platform to bring culture into the homes of users around the world, and to enrich users’ lives.
▲ Tate Britain
Samsung Newsroom sat down with Rosey Blackmore, Licensing and Merchandise Director at Tate, to discuss technology’s impact on our art experiences and on art accessibility, among other topics. Read on to find out more.
Years of Collaboration Bringing Art Into the Home
Q: Tell us a bit about your role at Tate and your experience working with Samsung Art Store.
I’m responsible for our licensing and merchandise at Tate, where our team creates and licenses products featuring art from Tate’s collection. Our gallery spaces are free to visit, and all income that we generate helps make that possible, so it’s a very satisfying role.
We’ve been really delighted to work with Samsung on their Art Store. Our mission at Tate is to enable the public to enjoy art, so this project contributes to that. As the Art Store has grown in popularity, we have been really interested to see which images are the most viewed, and to refresh and add new art to the selection available in light of those trends we see.
Q: How are pieces from the Tate’s expansive collection chosen for The Frame?
It’s difficult, as we have so many to choose from! There are more than 80,000 works in Tate’s collection, but we try and select those that we feel people will enjoy living with, as well as some that are very familiar.
Q: Have you noticed any interesting trends over the years in what pieces users are most attracted to in Samsung’s Art Store?
Yes, we really have. For example, one of the most popular works is Arenig, North Wales by James Dickson Innes, who isn’t a very well- known artist, but this is a particularly gorgeous work of a mountain viewed from across a lake and has beautiful violet hues. So, I imagine it brings a sense of calm to those who choose to display it on The Frame.
▲ Arenig, North Wales by James Dickson Innes
Engaging a Diverse Audience Through Art
Q: What work has Tate done recently to build upon its vision to engage diverse audiences and help develop individual creative potential? Why is this part of Tate’s mission?
Engaging a more diverse audience is absolutely at the heart of the work that we are doing at Tate. It’s something that we are passionate about because it reflects our belief that art enriches lives, and that everyone has the right to that experience. For many years now, we have been ensuring that the art we collect and exhibit represents as diverse a range of backgrounds and experiences as possible. At Tate Modern, 50% of our program features art created by women, and at Tate Britain the same is true of our contemporary displays and exhibitions.
Because of our fundamental belief that art enriches lives, Tate also offers an extensive range of free family programs throughout the year, aimed at encouraging children to be creative
Q: In your opinion, how has Tate leveraged The Frame and Art Store to further support its mission for engaging an inclusive and diverse audience?
We love that Samsung’s Art Store enables more people to access our collection and broadens the number of people enjoying art. And, perhaps some will become curious about the artworks they are seeing and choose to find out more about them too. That directly supports our mission to encourage both the enjoyment and understanding of art across diverse audiences.
Q: Out of the works of art selected for the Art Store, which three would you recommend users display on The Frame?
My first suggestion of the three artworks from the Art Store would be the very beautiful Abstract Composition by Jessica Dismorr, for its subtle and calm color palette.
▲ Abstract Composition by Jessica Dismorr
The second would be Blue House on the Shore by Paul Nash, as it’s a wonderfully enigmatic and romantic image.
▲ Blue House on the Shore by Paul Nash
And finally, a very personal choice which is Carnation, Lily, Lily, Rose by John Singer Sargent, as this is a painting that I’ve loved since I first visited Tate as a teenager, and I still find it as extraordinary now as I did then. When you walk into the gallery where the picture hangs, the painted lanterns somehow seem to light the room, and The Frame would recreate that magical experience.
▲ Carnation, Lily, Lily, Rose by John Singer Sargent
Leveraging Technology To Enhance Human Experiences
Q: In what ways has Tate leveraged technology to provide an enhanced visitor experience at the museum?
A good example is ‘Tate Draw’ where children can use special software and screens in the galleries to create their own artworks inspired by Tate’s collection, with their finished designs projected on the walls. Technology is expanding the ways in which we can all be creative.
Q: Do you anticipate any implications that technology will have on the art world?
Technology is undoubtedly affecting all aspects of our lives, and we need to embrace it.
There’s no doubt that technological advancements will have profound effects on the way that we access and experience art. Tate is always considering how we can reduce the carbon footprint of our activities— technology may offer interesting opportunities for this in the future, such as digital experiences of art rather than shipping the original artworks.
Q: Are there any upcoming events or special activities Tate has planned that you can tell us about?
Tate’s exhibition programme always strives to offer a diverse range of content and this autumn is no exception! At Tate Britain, women are taking centre-stage with a major survey exhibition of the humorous and irreverent work of Sarah Lucas as well as a group show exploring the radical work of feminist artists working in Britain during the 1970s and 80s.
▲ Tate Modern
At Tate Modern, artists from across the African continent are a key focus, with this year’s annual new commission for the gallery’s iconic Turbine Hall being created by Ghanian artist El Anatsui. A major survey of contemporary photography by artists working across Africa and its diaspora remains on show until the new year, joined by a retrospective of Philip Guston, one of the most influential and important American painters of the 20th century.
▲ Tate Liverpool
Down at Tate St Ives, visitors can continue to enjoy a revelatory group exhibition exploring the experimental paintings made by artists working in Casablanca during the 1960s and 70s, while Tate Liverpool will embark on an exciting new program in collaboration with the Royal Institute of British Architects (RIBA). The partnership will see a range of new exhibitions and events staged at RIBA’s building at Mann Island in Liverpool during the gallery’s temporary closure period for redevelopment, due to be completed in autumn 2025.
▲ Tate St. Ives
Visit Samsung Art Store in The Frame to see more of Tate’s collection.
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Samsung Brings World-Class Artwork to The Frame Through Collaboration With The Metropolitan Museum of ArtBy Samsung Newsroom
Samsung Electronics today announced that it is collaborating with New York City’s Metropolitan Museum of Art to bring some of the museum’s most treasured works of art to The Frame. The selection of The Met’s iconic artworks will be unveiled today on Samsung Art Store1 — which enables users of The Frame to transform any space by displaying more than 2,300 pieces of art, including works from the most distinguished artists, museums and industry tastemakers.
Samsung Art Store users can choose from 38 pieces across a wide range of The Met’s storied curatorial departments, including the American Wing, Asian Art, Egyptian Art, European Paintings, Islamic Art and more. The offering features high-resolution digital reproductions of esteemed artworks across a variety of cultures and time periods housed at The Met.
Samsung Art Store users can display beloved works of art in their homes, including Edgar Degas’ “The Rehearsal of the Ballet Onstage” (circa 1874); Vincent van Gogh’s “Sunflowers” (1887); Paul Cézanne’s “Still Life with Apples and Pot of Primroses” (circa 1890); and Georges Seurat’s “Circus Sideshow” (“Parade du Cirque”) (1887-1888). Owners of The Frame can also display ancient artifacts such as an Egyptian wedjat eye amulet2 (circa 1070-664 B.C.), and medieval treasures including “The Unicorn Rests in a Garden” (1495-1505), the famed French and South Netherlandish textile from the Unicorn Tapestries. Celebrated Japanese artworks such as Katsushika Hokusai’s “Under the Mannen Bridge at Fukagawa” (circa 1830-1832) as well as Utagawa Kuniyoshi’s “Concise Illustrated Biography of Monk Nichiren: Calming the Stormy Sea at Tsunoda in Exile to Sado Island” (1835-1836) are also available. Furthermore, the collection features historically significant American artworks like Emanuel Leutze’s “Washington Crossing the Delaware” (1851).
“Since its founding in 1870, The Met has been dedicated to bringing art and culture to the daily lives of visitors and art enthusiasts around the world,” said Josh Romm, Head of Global Licensing and Partnerships at The Met. “Our collaboration with Samsung activates this mission in a new and modern way, allowing consumers to enjoy iconic works from The Met’s collection at home. As users explore the selection and choose works to display, this program will create a new dialogue about art, creativity and technology.”
The Met’s objective to reveal new ideas and unexpected connections across time and cultures through its collections makes for a fitting collaboration with Samsung Art Store, one of the largest digital platforms of its kind. Showcasing art from museums and galleries around the world to users of The Frame across 42 countries, Samsung Art Store explores centuries of art, from old masters like Botticelli, Leonardo, Goya and Van Gogh to contemporary artists like Shinique Smith and many more through diverse monthly programming.
“The Samsung Art Store is honored to partner with The Metropolitan Museum of Art to bring world renowned artworks into millions of homes worldwide,” said Sang Kim, EVP and General Manager of the North America Service Business, Samsung Electronics. “At Samsung, we’re constantly working to redefine the entertainment experience through technological innovation, and we’re delighted to partner with such an iconic institution to enable users for the first time to enjoy The Met’s culturally significant works of art via a modern digital canvas from the comfort of their homes.”
Samsung Art Store is available on The Frame by Samsung — a 4K Smart TV with a billion shades of color and a picture frame bezel that delivers vivid, lifelike TV when it’s on and beautiful art when it’s off. Its Matte Display drastically reduces light reflections for a canvas-like finish, which is perfect for showcasing digital collections from Samsung Art Store along with personal photography and artwork. Users can choose from a collection of picture frame-like TV bezels to customize their space and can upgrade the included slim-fit wall mount to the new auto-rotating wall mount3 to display content vertically or horizontally, so all stunning artworks can be viewed exactly as the artist intended.
1 A single user subscription for Samsung Art Store costs $4.99/month or $49.90/year.
2 A wedjat eye amulet is an ancient Egyptian amulet that represents the healed eye of Horus, an ancient Egyptian god. The eye is often depicted as a cross between a human and falcon eye.
3 The auto-rotating wall mount is sold separately and is compatible with the 2022-2023 models of The Frame in 43”, 50”, 55”, and 65” class screen sizes.
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[Interview] The Convergence of Art, Technology and Culture: Exploring the Work of Aerosyn-Lex Mestrovic Through Samsung Art StoreBy Samsung Newsroom
Aerosyn-Lex Mestrovic is an award-winning, multidisciplinary artist whose work has been recognized and displayed in prestigious institutions and venues such as The Museum of Modern Art (MoMA), Art Basel Miami Beach and even the White House. His inspiration stems from a diverse cross-section of cultures — embracing a wide variety of mediums from fashion and film to live art performances and beyond.
His unique artistry exists at the junction where art and technology meet, and he considers the history and evolution of the two as inseparable. He sees technology as a transformative force — one that has expanded and will continue to broaden the art world — opening new opportunities and encouraging artists to reimagine and refine their work. Samsung Newsroom sat down with Aerosyn-Lex to discuss his journey as an artist and how technology has become interwoven into his work.
▲ Aerosyn-Lex Mestrovic
Early Encounters With Multicultural Inspirations
Q: Can you provide a brief overview of your artistic journey?
I’ve been a life-long artist and creative. Art and design are core elements of my self-identity. I studied art from an early age and never stopped using creativity as my primary means of communication. I’m thankful that my artwork and designs have been recognized by some of the biggest institutions and brands in the world, and I’m excited for what’s to come!
Q: Your early influences present a fascinating blend of various cultures, including Japanese calligraphy, Latin script, graffiti and Slavic mysticism. How did you encounter and choose to incorporate these distinctive elements into your artwork?
Early on in life, I was exposed to calligraphy through a course I took during a summer vacation. For some reason, the act of writing and all its cultural variations stuck with me. Be it Japanese calligraphy or Western scripts, writing really became a huge influence on all my works. I think there is great power in the written word, and those words can take on any shape.
Q: How do you incorporate diverse cultural perspectives into your art? How does that resonate with audiences across the world?
Growing up as an immigrant in the United States in a culturally diverse area helped shape my identity. I’ve been fortunate to travel the world through my work, and I strive to translate those experiences through my artwork. My goal is to connect with people on a subconscious level, regardless of their background.
Q: What inspires you to keep pushing your artistic boundaries?
I’m thoroughly inspired by evolving technologies and their ability to reach larger scales and audiences globally. Having worked across various global markets and diverse industries, my goal is to share my work with the world, aiming to leave a lasting legacy.
Exploring the Entire Range of Artistic Mediums and Projects
Q: Can you recount a project that pushed you beyond your comfort zone?
I was commissioned to direct my first short film “SCRIPTURA VITAE” many years ago for the BBC and Channel 4 in the U.K. This began as a simple concept, but it turned into one of the most life-changing projects I’ve ever worked on. I had to teach myself filmmaking whilst making the actual film! This single work really set the stage for many of my major projects that followed.
Q: Your extensive portfolio spans across pop culture, fashion, technology and more. What inspires your choice of medium for different projects?
My process varies greatly depending on the project. From designing fashion collections to crafting live art performances for Carnegie Hall, the medium follows the concept. There’s no single approach that works for all those varied applications of creativity.
I look at each project individually and try to figure out the best way to craft a memorable and emotionally moving work or performance. I always begin by thinking of a concept for a piece before attempting to work out the best way to represent that.
Q: You’ve collaborated with cultural icons and brands such as Jeff Koons, Nike and Mr. Children, and your art has been exhibited at renowned venues around the world. How have these experiences shaped you?
Those are definitely some of my “greatest hits” and they certainly have instilled confidence and motivation to push the limits of my work. However, the art industry can be a fickle and fast-changing landscape to navigate. Nothing is guaranteed in the career of an artist — to sustain artistic relevance, one must constantly push forward to redefine oneself.
▲ An interview with Aerosyn-Lex Mestrovic
Connecting Artists and Audiences Through The Frame and Samsung Art Store
Q: How has your experience been partnering with Samsung Art Store?
It has been truly amazing. I was thrilled to have so many acquaintances and new supporters reach out and mention that they’d seen my work on the Art Store. It’s such a wonderful platform, and I’m excited to continue crafting and creating work for it!
I truly appreciate brands that understand the value of art and genuinely seek to support artists and their artwork. The art market has seen a seismic shift in the past few years, and I believe it takes large players to come up with innovative ideas for new platforms and ways of interacting with broad audiences. I think Samsung is doing just that in a unique way.
Q: Can you tell us about the technique behind your signature ethereal ink paintings? How do they appear on The Frame?
My work is created in a fully practical, non-digital technique that I developed over years of experimentation. These works began with my film “SCRIPTURA VITAE” and were then exhibited at The MoMA. I love how my work is presented on The Frame — having them live inside people’s homes now is a great feeling. The Frame’s aesthetic and calibration just make everything pop!
Q: Can you recommend three of your favorite pieces available on the Art Store?
The beauty of the Art Store is that you can change the artwork based on your mood. Some of my favorites are below, but check them all out! There will be more coming soon, so please keep an eye out!
▲ CHROMIS IOMELAS MMXXI (2021)
CHROMIS IOMELAS MMXXI (2021) is from my “Living Paintings” series, which embodies the fluidity and movement in my process.
▲ VERSALIS DRIP MMXXII (2022)
VERSALIS DRIP MMXXII (2022) is a playful use of paint as a painting. This work is taken from a newer series of work which was initially created as 60FT (20 meter) Murals for the Wynwood Arts District in Miami, Florida. The concept was to create a dynamic representation of fluid paint but play with the scale of the artwork which would be represented in the context of Trompe L’oeil.
▲ VERSAEL BRUSH MMXXI (2021)
VERSAEL BRUSH MMXXI (2021) introduces meticulous calligraphy which looks incredible in the crisp 4k of The Frame. This piece speaks to my long standing passion from calligraphy and the written word. These large paintings are steeped in multicultural symbology and seek to find beauty in the pattern and rhythm of the calligraphic strokes and lettering used within the artwork.
Pushing the Boundaries of Art With Technology
Q: Your work often blends art with various forms of technology. How do you see this intersection shaping the future of art?
The history of art cannot be separated from the progression of technology. Their stories are intertwined infinitely. As a huge tech nerd, technology is a space that I find endlessly fascinating and inspiring.
We’re certainly moving into a radically new age with the proliferation of artificial intelligence, and I’m excited to participate in pushing creative methods forward with technology. I am truly looking forward to working on projects in this space, and I’m thrilled to combine them with the practices I’ve developed over my career.
Q: Can you give us a sneak peek at some of the projects you are working on?
I’m excited to be working on major projects across various metropolitan cities including Tokyo, New York City, Los Angeles, Riyadh, Dubai and Abu Dhabi. These projects range from large-scale installations for major hotels to huge digital art installations in completely new city centers.
I’m working on some new projects in the gaming space as well, which I’m thrilled about since I’m an avid gamer. I am also launching my own collection of luxury Japanese whisky, sake, shochu and wine this year with the award-winning Japanese distillery, Nishi Shuzo. Lastly, I’m looking to establish a large art studio in Los Angeles.
I have a lot going on at the moment, but I wouldn’t have it any other way!
Visit Samsung Art Store in The Frame to see more of Aerosyn-Lex Mestrovic’s collection.
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By Samsung Newsroom
Samsung Electronics today announced the launch of The Frame-Disney100 Edition to commemorate Disney’s 100th anniversary. Available in 55, 65 and 75-inch class models, this limited edition of The Frame features a sleek branded bezel, 100 special pieces of art from the Disney collection and a Mickey Mouse-inspired remote, designed to delight Disney fans all over the world.1
“We are thrilled to offer this one-of-a-kind edition of The Frame to celebrate Disney’s landmark 100th anniversary,” said Cheolgi Kim, Executive Vice President of Visual Display Business at Samsung Electronics. “These collaborations serve as an exciting way to spotlight The Frame’s distinct features, which revolutionized how we use our screens and consume content. We hope this unique edition of The Frame allows more people to experience the wonderful viewing experience the TV has to offer.”
The Frame-Disney100 Edition exemplifies a delightful blend of Samsung technology and Disney creativity. Upon powering on the TV, viewers are greeted by a Samsung x Disney100 onscreen logo. The TV also features exclusive bezels in the Disney100 signature color — platinum silver metal — paired with a special Disney edition remote as a nod to Disney’s most beloved character, Mickey Mouse.
▲ The Frame-Disney100 Edition with a Mickey Mouse-inspired SolarCell remote
The Frame-Disney100 Edition also comes with 100 pieces of dedicated art from Disney that you can access directly on the Samsung Art Store. With content from Walt Disney Animation Studios, Pixar Animation Studios, Marvel, Lucasfilm and National Geographic, Disney fans can curate and showcase a gallery of their most beloved characters and content right on their TV. With Samsung Art Store, you can also enjoy beautifully curated collections from leading international museums such as the Louvre, Tate and more, as well as artists from Monet to Van Gogh. Samsung Art Store makes it easier than ever to bring the art gallery experience directly into your home, and this new curated Disney collection offers even more captivating pieces to choose from.
▲ 100 pieces of Disney artwork included with The Frame-Disney100 Edition. © Disney/Pixar. © 2023 MARVEL
Since its launch, The Frame has redefined content consumption by turning traditional displays into stunning works of art. The TV’s slim design and matte display has been noted by fans around the world as an excellent addition to match home and interior design preferences, while its premium 4K QLED picture quality breathes new life into art and media consumption.
For more information on The Frame and to purchase The Frame Disney100 Edition while supplies last, please visit samsung.com.
1 The Frame-Disney100 Edition is available in the United States, Europe, Korea and Latin America.
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