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Unbox & Discover 2022 Highlights: Meet the 2022 Samsung Neo QLED 8K TV


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At its Unbox & Discover event on March 30, Samsung Electronics unveiled all its latest visual display innovations, including the all-new 2022 Neo QLED 8K, and introduced how its vision for new product development is centered on enhancing user experience.

 

In his opening speech, Jong-Hee (JH) Han, Vice Chairman, CEO and Head of Samsung Electronics’ Device eXperience (DX) Division, emphasized that screens such as TVs are set to transform from something to be watched into something that brings more value to users’ daily lives, redefining the future role of screens under the vision of “Screens Everywhere, Screens for All.”

 

Unbox_Discover_highlights_main2.jpg

Vice Chairman Jong-Hee (JH) Han underlines the importance of streamlined technology optimized for users in his opening speech at Unbox & Discover 2022.

 

For those who weren’t able to tune in, or perhaps are just looking for a recap on all the announcements from the latest Unbox & Discover livestream, Samsung Newsroom is sharing all the highlights from the event, including Samsung’s unwavering efforts to shape a more sustainable future along with its very latest products.

 

 

1. Let’s Go Further: Bringing About a Sustainable Future for People and Planet

Unbox_Discover_highlights_main3.jpg

Chrissie Moncrieffe at Samsung Europe Office shares the company’s efforts to contribute to sustainable everyday lifestyles.

 

Samsung is making every effort to minimize its environmental impact throughout its products’ life cycles. For example, the company’s eco-packaging keeps print on packaging to a minimum, reducing the use of ink by 90%. Also, the latest SolarCell Remote is now completely battery-free and can now be charged through 2.4GHz radio frequency harvesting drawing power from spare energy emitted by Wi-Fi routers. It is 88% more efficient than the previous 2020 models.

 

Furthermore, Samsung’s Neo QLED 8Ks have received carbon footprint certifications from the Carbon Trust in recognition of the company’s efforts to reduce greenhouse gas emissions throughout the product’s entire life cycle.

 

Unbox_Discover_highlights_main4.jpg

 

Since 2014, Samsung has been focusing on accessibility by placing utmost priority on ensuring easier and more seamless accessibility to screens for everyone. To this end, the company introduced an innovative new technology at Unbox & Discover 2022 which automatically analyzes and identifies a better location to display subtitles on-screen to avoid blocking a certain area of the screen. Samsung has also developed a sign language avatar to guide users through all functions of Samsung TVs and help them easily navigate through all manner of different functions.

 

 

2. Let’s Do: A Hub for the Smart Home Ecosystem

Unbox_Discover_highlights_main5.jpg

Ivan Zakharov, Service Biz Team at Samsung Electronics’ Visual Display Business, introduces Samsung’s new Smart Hub.

 

With TVs at the center of the smart home ecosystem, users can easily control all their devices using their TV, thus putting them to the best use. Samsung also unveiled Smart Hub, its new user interface, powered by Tizen. The all-new Samsung Smart Hub brings every aspect of the smart experience into one easy-to-navigate home screen. The new tab classifies features, settings and content into three categories for a seamless user experience: Media, Gaming Hub and Ambient.

 

Unbox_Discover_highlights_main6.jpg

 

The Media screen integrates a wide array of entertainment services into one, including Samsung TV Plus,1 featuring over 190 free channels for a user’s enjoyment. The Ambient screen is designed to display a variety of content, including world-renowned works of art, as wallpapers when users are not watching the TV, contributing to their interior design aesthetic. Furthermore, the Neo QLED 8Ks provide a one-stop NFT platform to enable users to explore and display digital artworks thanks to close cooperation between Samsung and Nifty Gateway.

 

 

3. Let’s Play: A Perfect Ecosystem for Gamers

Unbox_Discover_highlights_main7.jpg

Adam Burgess, Product Design Group at Samsung Electronics’ Visual Display Business, explains how Samsung delivers vivid gaming experiences.

 

The 2022 Samsung screens are set to help create the perfect ecosystem for gamers with the introduction of cutting-edge streaming technologies and state-of-the-art hardware. The Samsung Gaming Hub provides all the necessary functions users need to enjoy all the latest titles from game search platforms along with streaming services. The new platform will be available later this year on select 2022 Samsung Smart TV models.2

 

Unbox_Discover_highlights_main8.jpg

 

Notably, Samsung’s 2022 lineup features four HDMI 2.1 supporting ports,3 ensuring a simplified connection to even the newest game consoles. The new devices also feature an outstanding refresh rate of 144Hz, an excellent resolution of 4K and a low input lag to ensure quick speed, while the all-new Game Bar enhances visibility. At Unbox & Discover 2022, Samsung stressed that users can be fully immersed in all different types of games thanks to the improved image quality and optimized gaming environment of the 2022 lineup.

 

 

4. Let’s Experience: A Culmination of TV Innovations

Unbox_Discover_highlights_main9.jpg

Lydia Cho at Samsung Electronics America introduces the key elements of 8K picture quality.

 

At the core of the innovation behind Samsung’s Neo QLED 8K lies its Neural Quantum Processor 8K. Twenty independent neural AI networks analyze each scene and adjust picture quality to deliver the best viewing experiences regardless of content’s original picture quality. Also, Samsung’s 2022 Neo QLED 8K’s Real Depth Enhancer maximizes depth and vividness by improving picture quality and sharpness, making scenes more real.

 

Unbox_Discover_highlights_main10.jpg

Nicole Murakami at Samsung Electronics America underscores the excellence of Neo QLED 8K’s design and sound technology.

 

Samsung’s signature Infinity One Design provides a slimmer and sleeker look, making the TV appear as if it is floating above the ground. The 2022 Samsung Neo QLED 8K is also built with a 90W 6.2.4 channel audio system with Dolby Atmos support featuring Object Tracking Sound Pro (OTS Pro).4 The slim screen is the perfect match for its new Ultra Slim Soundbar, which supports a Wireless Dolby Atmos system. Furthermore, the soundbar’s subwoofer with 3.1.2 channels and a passive radiator provides the perfect audio performances.

 

 

5. Let’s Make Your own: The Expansion of Experiences Through Cutting-Edge Accessories

Unbox_Discover_highlights_main11.jpg

 

At Unbox & Discover 2022, Samsung introduced new accessories to offer optimized screen experiences tailored to each user’s changing lifestyles and trend preferences. The new Slim Fit Wall Mount makes the ultra-thin Neo QLED 8K stand out with a wall-to-wall distance of 7.5mm. Furthermore, the latest Full Motion Slim Wall Mount, almost 50% slimmer than its predecessor, sits just 19.5mm from the wall to complement the sleek style of the screen. It can be also tilted up, down, left and right to create the ideal angle for the best viewing experience regardless of the location of the viewers. In addition, by using Auto Rotating accessory, the screen is able to switch to portrait mode upon using the remote control to enable users to easily enjoy vertical mobile-style content.

 

Unbox_Discover_highlights_main12.jpg

 

When putting the screen in the middle of the room or placing it without the media console, the Studio Stand ensures a sleek, trendy look. Users can display artworks, photos or NFT artworks in a landscape or portrait orientation even when the TV is turned off so that their TV can also serve as a singular piece of art. The latest three-way MultiView also allows users to display various content such as live broadcasts, YouTube or online reviews, all at once.

 

At Unbox & Discover 2022, Samsung reiterated how the ever-evolving role of the screen is quickly transforming it into a tool to fulfill all kinds of functions, from ‘game console’ and ‘virtual playground’ to ‘the perfect partner to improve efficiency’ and a ‘Smart Hub to control one’s home’. Stay tuned to see what screen product Samsung will next bring to the market to once again take user experiences to the next level.

 

 

1 Service availability may vary by region.

2 Availability of Gaming Hub may vary by region.

3 Specification of ports may vary by product.

4 available in the QN900B model.

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    • By STF News
      At its Unbox & Discover event on March 30, Samsung Electronics unveiled all its latest visual display innovations, including the all-new 2022 Neo QLED 8K, and introduced how its vision for new product development is centered on enhancing user experience.
       
      In his opening speech, Jong-Hee (JH) Han, Vice Chairman, CEO and Head of Samsung Electronics’ Device eXperience (DX) Division, emphasized that screens such as TVs are set to transform from something to be watched into something that brings more value to users’ daily lives, redefining the future role of screens under the vision of “Screens Everywhere, Screens for All.”
       
      Vice Chairman Jong-Hee (JH) Han underlines the importance of streamlined technology optimized for users in his opening speech at Unbox & Discover 2022.
       
      For those who weren’t able to tune in, or perhaps are just looking for a recap on all the announcements from the latest Unbox & Discover livestream, Samsung Newsroom is sharing all the highlights from the event, including Samsung’s unwavering efforts to shape a more sustainable future along with its very latest products.
       
       
      1. Let’s Go Further: Bringing About a Sustainable Future for People and Planet
      Chrissie Moncrieffe at Samsung Europe Office shares the company’s efforts to contribute to sustainable everyday lifestyles.
       
      Samsung is making every effort to minimize its environmental impact throughout its products’ life cycles. For example, the company’s eco-packaging keeps print on packaging to a minimum, reducing the use of ink by 90%. Also, the latest SolarCell Remote is now completely battery-free and can now be charged through 2.4GHz radio frequency harvesting — drawing power from spare energy emitted by Wi-Fi routers. It is 88% more efficient than the previous 2020 models.
       
      Furthermore, Samsung’s Neo QLED 8Ks have received carbon footprint certifications from the Carbon Trust in recognition of the company’s efforts to reduce greenhouse gas emissions throughout the product’s entire life cycle.
       

       
      Since 2014, Samsung has been focusing on accessibility by placing utmost priority on ensuring easier and more seamless accessibility to screens for everyone. To this end, the company introduced an innovative new technology at Unbox & Discover 2022 which automatically analyzes and identifies a better location to display subtitles on-screen to avoid blocking a certain area of the screen. Samsung has also developed a sign language avatar to guide users through all functions of Samsung TVs and help them easily navigate through all manner of different functions.
       
       
      2. Let’s Do: A Hub for the Smart Home Ecosystem
      Ivan Zakharov, Service Biz Team at Samsung Electronics’ Visual Display Business, introduces Samsung’s new Smart Hub.
       
      With TVs at the center of the smart home ecosystem, users can easily control all their devices using their TV, thus putting them to the best use. Samsung also unveiled Smart Hub, its new user interface, powered by Tizen. The all-new Samsung Smart Hub brings every aspect of the smart experience into one easy-to-navigate home screen. The new tab classifies features, settings and content into three categories for a seamless user experience: Media, Gaming Hub and Ambient.
       

       
      The Media screen integrates a wide array of entertainment services into one, including Samsung TV Plus,1 featuring over 190 free channels for a user’s enjoyment. The Ambient screen is designed to display a variety of content, including world-renowned works of art, as wallpapers when users are not watching the TV, contributing to their interior design aesthetic. Furthermore, the Neo QLED 8Ks provide a one-stop NFT platform to enable users to explore and display digital artworks thanks to close cooperation between Samsung and Nifty Gateway.
       
       
      3. Let’s Play: A Perfect Ecosystem for Gamers
      Adam Burgess, Product Design Group at Samsung Electronics’ Visual Display Business, explains how Samsung delivers vivid gaming experiences.
       
      The 2022 Samsung screens are set to help create the perfect ecosystem for gamers with the introduction of cutting-edge streaming technologies and state-of-the-art hardware. The Samsung Gaming Hub provides all the necessary functions users need to enjoy all the latest titles from game search platforms along with streaming services. The new platform will be available later this year on select 2022 Samsung Smart TV models.2
       

       
      Notably, Samsung’s 2022 lineup features four HDMI 2.1 supporting ports,3 ensuring a simplified connection to even the newest game consoles. The new devices also feature an outstanding refresh rate of 144Hz, an excellent resolution of 4K and a low input lag to ensure quick speed, while the all-new Game Bar enhances visibility. At Unbox & Discover 2022, Samsung stressed that users can be fully immersed in all different types of games thanks to the improved image quality and optimized gaming environment of the 2022 lineup.
       
       
      4. Let’s Experience: A Culmination of TV Innovations
      Lydia Cho at Samsung Electronics America introduces the key elements of 8K picture quality.
       
      At the core of the innovation behind Samsung’s Neo QLED 8K lies its Neural Quantum Processor 8K. Twenty independent neural AI networks analyze each scene and adjust picture quality to deliver the best viewing experiences regardless of content’s original picture quality. Also, Samsung’s 2022 Neo QLED 8K’s Real Depth Enhancer maximizes depth and vividness by improving picture quality and sharpness, making scenes more real.
       
      Nicole Murakami at Samsung Electronics America underscores the excellence of Neo QLED 8K’s design and sound technology.
       
      Samsung’s signature Infinity One Design provides a slimmer and sleeker look, making the TV appear as if it is floating above the ground. The 2022 Samsung Neo QLED 8K is also built with a 90W 6.2.4 channel audio system with Dolby Atmos support featuring Object Tracking Sound Pro (OTS Pro).4 The slim screen is the perfect match for its new Ultra Slim Soundbar, which supports a Wireless Dolby Atmos system. Furthermore, the soundbar’s subwoofer with 3.1.2 channels and a passive radiator provides the perfect audio performances.
       
       
      5. Let’s Make Your own: The Expansion of Experiences Through Cutting-Edge Accessories

       
      At Unbox & Discover 2022, Samsung introduced new accessories to offer optimized screen experiences tailored to each user’s changing lifestyles and trend preferences. The new Slim Fit Wall Mount makes the ultra-thin Neo QLED 8K stand out with a wall-to-wall distance of 7.5mm. Furthermore, the latest Full Motion Slim Wall Mount, almost 50% slimmer than its predecessor, sits just 19.5mm from the wall to complement the sleek style of the screen. It can be also tilted up, down, left and right to create the ideal angle for the best viewing experience regardless of the location of the viewers. In addition, by using Auto Rotating accessory, the screen is able to switch to portrait mode upon using the remote control to enable users to easily enjoy vertical mobile-style content.
       

       
      When putting the screen in the middle of the room or placing it without the media console, the Studio Stand ensures a sleek, trendy look. Users can display artworks, photos or NFT artworks in a landscape or portrait orientation even when the TV is turned off so that their TV can also serve as a singular piece of art. The latest three-way MultiView also allows users to display various content such as live broadcasts, YouTube or online reviews, all at once.
       
      At Unbox & Discover 2022, Samsung reiterated how the ever-evolving role of the screen is quickly transforming it into a tool to fulfill all kinds of functions, from ‘game console’ and ‘virtual playground’ to ‘the perfect partner to improve efficiency’ and a ‘Smart Hub to control one’s home’. Stay tuned to see what screen product Samsung will next bring to the market to once again take user experiences to the next level.
       
       
      1 Service availability may vary by region.
      2 Availability of Gaming Hub may vary by region.
      3 Specification of ports may vary by product.
      4 available in the QN900B model.
      View the full article
    • By STF News
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      In QN900B, a flagship Neo QLED 8K model, all the sounds come from a 90W 6.2.4 channel audio system, featuring new top channel speakers and Dolby Atmos with Object Tracking Sound Pro. This technology has also been applied to voice recognition with Voice Tracking Sound, so that sound effects and voices truly follow the movement across the screen.
       
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      Experiencing Your Screen
      To ensure the experience is as seamless as possible, the 2022 lineup is outfitted with new and smarter features and user interface, allowing Samsung TVs and screens to become the central hub to watch content, control devices, play games, work out and more.
       

       
      New Smart Hub: This year, Samsung also unveiled Smart Hub, its new user interface, powered by Tizen. The all-new Samsung Smart Hub brings every aspect of the smart experience into one easy-to-navigate home screen. The new tab classifies features, settings and content into three categories for a seamless user experience: Media, Gaming Hub and Ambient.

      Media: The Media screen organizes users’ entertainment options — including video on demand, streaming and Samsung TV Plus1 with 190+ free channels — and learns users’ preferences with machine learning to make smart recommendations across all platforms and services. Gaming Hub: Gaming Hub is a new game streaming discovery platform that bridges hardware and software to provide a seamless player experience. No downloads required, no storage needed. Samsung also announced partnerships with leading game streaming services — NVIDIA GeForce NOW, Stadia and Utomik, with more to come — to bring their libraries of games to the Gaming Hub. The new platform will be available later this year on select 2022 Samsung Smart TV models.2 Ambient: The Ambient screen enhances the home’s aesthetic, whether that means synchronizing the screen’s display with its surrounding décor or making a bold statement with eye-catching art. Gaming Experience: In addition to the all-new Gaming Hub, the 2022 lineup comes with specifications and features that are made for the ultimate gaming experience. They include four HDMI 2.1 supporting ports,3 Motion Xcelerator Turbo Pro 4K 144Hz gaming, Super Ultrawide GameView and Game Bar, making gaming more efficient and accessible for a fast-paced and streamlined experience. With these incredible picture quality and settings improvements, games will be more realistic and thrilling than ever. Samsung is also introducing an exclusive TV lineup for gaming in 43 and 50 inches in the near future. Samsung Health: Samsung Health offers not only a wide variety of workout and wellness classes, but also ways to track your progress and routines. Users can easily track their fitness journey and activities on their TV and seamlessly sync with other devices such as Galaxy Watch4 series to track progress in real-time on the screen.  

       
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      Eco-Packaging: Samsung is improving its eco-conscious packaging with 90% less ink while also removing the staples during production. Both improvements reduce waste and make it easier for recycling centers to process. SolarCell Remote: The SolarCell remote also received an upgrade for 2022. It is 88% more efficient than the previous 2020 models. They are now completely battery-free and can now be charged through 2.4GHz radio frequency harvesting — drawing power from spare energy emitted by Wi-Fi routers.  

       
      Recycled Materials: Samsung’s 2022 TVs, monitors, digital signage and remote controls use recycled resin. Notably, high-resolution monitors use recycled resin from ocean-bound plastic recovered in coastal areas that would otherwise have become marine hazardous waste. The Carbon Trust Certification: Samsung’s Neo QLED 8K/4K has achieved the ‘Reducing CO2’ label from the Carbon Trust, demonstrating that the carbon footprint for the Neo QLED lineup is being reduced year over year.  
       
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      Slim Fit Wall Mount: For those who want to wall mount their screen, the Slim Fit Wall Mount allows the TV to lie flush against the wall while offering swivel up, down and sideways for the perfect angle no matter where the viewer is seated. Studio Stand: In case the TV stand is preferred, the Studio Stand offers a unique and elegant way to display the Neo QLED 8K in an artistic fashion. Auto Rotation: The new accessory extends the rotating capabilities of The Sero to the Neo QLED 8K. Auto Rotation brings mobile experiences to the big screen, portrait art to the full screen, and MultiView experiences to new layouts. It can be used as a stand or wall mount so that whatever is on, the whole screen is filled to optimize the viewing experience.  
      To pre-order or for more information on Samsung’s TV products, please visit www.samsung.com.
       
       
      1 Service availability may vary by region.
      2 Availability of Gaming Hub may vary by region.
      3 Specification of ports may vary by product.
      4 Detailed features or user interface may vary by model and region.
      View the full article
    • By STF News
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      Be sure to tune in to Samsung’s Unbox & Discover 2022 event on either Samsung Newsroom or Samsung.com on March 30 at 11 p.m. KST to learn more about the future of the screen experience.
      View the full article
    • By STF News
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      On March 30, Samsung is set to unveil how its vision for its latest Neo QLED 8K is set to redefine the role of the screen and bring unrivaled usability to their users’ daily lives by providing utmost convenience and seamless connectivity.
       
      Be sure to tune in to Samsung Newsroom or Samsung.com on March 30 at 11 p.m. KST to hear more about the future of the screen experience in 2022.
       

      View the full article





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