All the Things You May Have Missed From Samsung at ISE 2022
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By Samsung Newsroom
Samsung Electronics today announced its ongoing commitment to the future of virtual production with its newest digital signage series. The Wall for Virtual Production (model name: IVC) is now available in Europe and will be on display at IBC 2023, taking place in Amsterdam, the Netherlands from September 15 to 18. This extension builds on its North American release announced at InfoComm 2023.
“The Wall for Virtual Production opens the door to limitless potential for filmmakers, producers and studios by amplifying digital effects, while making virtual content creation easier, faster and more cost effective,” said Hoon Chung, Executive Vice President of the Visual Display Business at Samsung Electronics. “Each feature has been handpicked to empower businesses across industries as they embark on their virtual content creation journey with an unprecedented level of quality.”
Samsung’s leading visual display technology delivers powerful production capabilities that extend reality. Production studios can use ultra-large LED walls to create virtual content, integrating them with real-time visual effects technology to reduce the time and cost of content production. The Wall for Virtual Production is a leader in this type of application and can amplify projects by adding lifelike levels of detail, texture, volume, and shades to virtual content creation environments. The new IVC model options, P1.68 and P2.1, include a curvature range that can stretch up to 5,800R, which creates a more realistic field of view. The display also packs an updated genlock feature that keeps The Wall in line with the system’s signals, so there aren’t any dropped or doubled frames. This capability — along with the enhanced phase offset feature that adjusts the time delay between camera and screen — ensures a perfect image.
To display colors as accurately and consistently as possible, The Wall for Virtual Production features 3D lookup tables (LUTs) for color correction, wide-gamut HDR color processing and color adjustment between individual cabinets or modules. Meanwhile, the integrated Virtual Production Management (VPM) software and its intuitive interface make it easy and more efficient to manage the screen and facilitate the highest possible picture quality in a virtual production environment. The VPM is also capable of detecting and resolving any potential LED-related issues.
In addition, The Wall for Virtual Production is built for any studio environment, no matter how large the building demand is. Whether for a volume studio or XR studio, The Wall for Virtual Production makes the production of immersive content possible.
“We’re thrilled to be supporting Samsung with the exciting launch of The Wall for Virtual Production IVC Series at this year’s IBC. With our heritage in creating cutting-edge virtual production and XR broadcast studios, we’re excited about the powerful new tools the IVC Series brings,” said Andy Hook, Technical Solutions Director at White Light. “These tools give us a huge scope for creating even more impactful and flexible virtual production environments and continuing to drive progress and transformation in this space.”
The Wall for Virtual Production features top-of-the-line capabilities, including:
An improved 4:9 ratio that provides a variety of installation options, including the ability to be hung or stacked with other screens to maximize results in different production environments. A 12,288 Hz refresh rate that minimizes flicker lines and ensures a clear outcome, regardless of the camera used during filming. Black Seal Technology+ that delivers the purest black levels for new depth. Users will experience unparalleled contrast that is specifically designed to be resilient to the dust and particles common in production environments. 20-bit processing to present exact color mapping with faultless accuracy and a precise linear grayscale that shows the intricacies of every scene. Users will be able to see realistic textures, volume and continuous shadow details.
The Wall for Virtual Production’s P1.68 and P2.1 models are now available globally including Europe.
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By Samsung Newsroom
With its technical expertise and industry-leading innovation, Samsung Electronics has been recognized for its global market leadership and excellence.
According to market research firm Omdia, Samsung once again topped the global TV market in 2022, making it the 17th year in a row the company has ranked first in the TV industry. This accomplishment can be attributed to the company’s commitment to premium viewing experiences and user-centered design.
By prioritizing its premium product lineup, Samsung has upheld its unparalleled leadership in the TV industry for an impressive 17 years, exemplified best by its Neo QLED lineup. In 2022, Samsung sold a staggering 9.65 million units of QLED and Neo QLED TVs, bringing cumulative sales to 35 million units since its launch in 2017. Samsung also dominated the ultra-large TV market segment in 2022, reporting a 36.1% and 42.9% market share for TVs over 75-inches and 80-inches respectively. For the premium TV market priced over $2,500, Samsung retained the largest market share by revenue at 48.6%.
“Our track record of industry leadership over the past 17 years was made possible by our consumers’ continued loyalty and trust in our products,” said Cheolgi Kim, Executive Vice President of Visual Display Business at Samsung Electronics. “We will continue to pave the path to create the most premium device experiences that go beyond premium picture quality.”
Samsung’s leadership in the TV market for 17 consecutive years is a testament to the company’s commitment to providing the most innovative products with consumer-centric designs and upgraded user experiences. The launch of the Bordeaux TV in 2006 marked the mainstream adoption of LCD TVs with sophisticated designs and light-weight form factor. It was also the first time for Samsung to rank number one in the global television market. The company continued to bring groundbreaking technologies closer to consumers by launching its first LED TV in 2009 and Smart TV in 2011, holding the top position in the market throughout each of those launches and after.
Samsung continued to push the boundaries of picture quality and innovation by introducing products with the latest technologies as well. In 2017, Samsung defined the term “next-generation display” by unveiling the first QLED TV, which utilized quantum dot technology to achieve 100 percent color volume for the first time in the industry. In 2018, the company launched the groundbreaking QLED 8K, followed by the Quantum Mini LED-backed Neo QLED and the self-illuminating MICRO LED in 2021. This collection of innovative technologies redefined the standard for TV picture quality and continued to set new industry benchmarks each time.
Additionally, Samsung has been at the forefront of pioneering new categories such as the Lifestyle series. Starting with the iconic design of The Serif in 2016, Samsung has continued to evolve its product lineup with designs to enhance the user experience through products such as The Frame, The Sero, The Terrace, The Premiere and The Freestyle.
In 2023, Samsung’s commitment to innovation continues with the development of intuitive technology designed to meet the needs of users. SmartThings will enable seamless integration and connectivity of multiple devices with security remaining a top priority, empowering users to create deeply personalized experiences that accommodate both their unique preferences and needs.
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By Samsung Newsroom
The end of a year is the perfect time to gather friends and family and celebrate the year that has passed as well as the one that is to come. When it comes to planning the perfect year-end party, curating the perfect playlist is a must — but so is ensuring that your audio devices are able to set the tone all night long for that perfect celebratory mood.
In order to help you make your celebration unforgettable, Samsung Newsroom has put together some ideas of ways you can ensure your party is the best in town with Samsung’s sound technologies.
Ultra Slim Soundbar: Rock Out in Style
For those who prioritize style as well as great audio quality, Samsung’s Ultra Slim Soundbar (S801B) is the perfect choice for your year-end celebrations. As its name suggests, the Ultra Slim Soundbar features an incredibly slim design of just 38mm in height and 40mm in thickness — a size equivalent to that of a soda can — meaning that its wall-mounted design is sure to stand out. You can also install it freely around your space thanks to its wireless connectivity to ensure your sound system blends seamlessly into your surroundings.
If you’re looking to further personalize your space, you can give your Soundbar a boost with the Ultra Slim Soundbar Skin (SCFBS8[BW/TK]) released earlier this year, which comes in warm brown and teak colors. Paired with your The Frame and its elegant, modern design, you are set to enjoy not only top-level audio experiences but also a cozy, festive feel.
Despite its slim appearance, the Ultra Slim Soundbar is capable of powerful sound. Designed with 3.1.2-channel technology that features seven front speakers and one subwoofer centered on the top two speakers, the Ultra Slim Soundbar provides complete and truly surround-sound experiences. Dolby Atmos support also further contributes to providing you with captivating entertainment experiences.
S-Series Soundbar: Envelop Your Space With Truly Immersive Sound
For those who love to set the scene with truly immersive sound experiences during a celebration or party, the S-Series Soundbar is the soundbar for you.
The S-Series Soundbar delivers rich, room-filling surround sound able to reach every person in the room. This compact, 67cm, all-in-one 5.0-channel soundbar has an impressive four built-in woofers and three tweeter speakers, providing you with a fully immersive, 3D sound experience — all without the need for a subwoofer.
In addition, Adaptive Sound technology is able to analyze the source of any sound in order to automatically deliver optimized audio based on its specific genre. Experience the best, most immersive audio for each and every type of content you’re enjoying, whether it’s a sports game, a classical performance or an action movie.
Your S-Series Soundbar can be easily connected to your Samsung Smart TV and is the first soundbar in the industry to support Dolby Atmos connection for room-filling, optimized 3D sound.
Q-Series Soundbar: Bring the Cinema Experience Into Your Home
If you’re looking to celebrate the year-end season with your favorite movies or TV shows, you can transform your home into a cinema with the room-filling sound of Samsung’s premium soundbar, the Q-Series Soundbar (Q990B).
With an astounding 17 front surround sound speakers, one subwoofer and four up-firing speakers, the Q-Series Soundbar fills the room with truly cinematic surround sound. Synced with your Samsung Neo QLEDs, these 22-channel speakers can deliver truly immersive surround sound experiences like no other.
Samsung’s proprietary Q-Symphony technology allows for compatible TVs and soundbars to play audio at the same time, in sync, taking your listening experiences to the next level through powerful sound quality. Meanwhile, Spacefit Sound technology optimizes your audio based on the structure and layout of your room, providing you with sound that is perfectly crafted for your space and rivals a VIP seat in a movie theater.
In addition, the Q-Series Soundbar has been recognized by renowned global media outlets for its immersive sound experiences, as well as its sleek design.
Sound Tower: Take the Party Spirit to the Next Level
If you’re planning to celebrate the year-end with a bang and throw a party, the Sound Tower (MX-ST90B) is a must-have. This oval Sound Tower fills up virtually any space with 3D audio. The 24.5cm speaker with a built-in woofer provides the perfect punching bass experience, with up to 1700W bass boosting for a beat that sets the party mood perfectly.
In addition to its powerful audio capabilities, the Sound Tower’s various light modes provide an audio-visual harmony that truly matches the mood of the night. Its Bluetooth multi-connection, which allows for two smart devices to be connected simultaneously, and its Group Play functionality, which connects up to 10 Sound Towers, really help you get the party started both indoors as well as outdoors.
Be sure to finish your year strong with Samsung’s range of soundbar and Sound Tower devices. Once you’ve chosen your perfect soundbar based on your own preferences and purposes, enjoy enriching sound during your year-end festivities and beyond.
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By Samsung Newsroom
Samsung Electronics has equipped the new flagship attraction, “Chasseurs de Tornades” (Tornado Hunters), at the Futuroscope theme park in Poitiers, France, with innovative technology to bring an immersive and lifelike experience to guests. Samsung’s collaboration with Futuroscope Management and Development (FMD) helped bring the breathtaking attraction to life, making the signage installed by Samsung the largest 360-degree circular LED screen in Europe.
The new attraction, Chasseurs de Tornades, is the result of four years of diligent work between the FMD team and Samsung, an industry leader in the global signage market for the past 13 consecutive years.1 The collaboration has produced a completely immersive audience experience through the use of cutting-edge audiovisual technology.
The concept behind the attraction is an exciting adventure where viewers confront nature’s most extreme elements, plunging them into an immersive whirlwind experience created by Samsung. Based on the story of Chasseurs de Tornades, visitors follow a team of researchers in their all-terrain vehicle in pursuit of tornadoes.
Sitting atop a dynamic rotating platform, guests come face-to-face with the intensity of a powerful tornado on the largest circular LED wall in Europe. The enormous LED wall from Samsung measures 17 meters in diameter by eight meters high with a total surface area of 420 square meters, making it the largest LED screen of this type in an amusement park that Samsung has installed in the world.
▲ Behind the seats are removable LED walls, allowing actors to be able to perform in the open space.
Collectively, it is made up of 800 LED cabinets from the Samsung Indoor IFR series and offers 21K resolution for hyper realistic immersion. Thanks to HDR LED technology, scenes are optimized for high contrast to display detailed, lifelike images. The maximum peak light output is 2,400 nits, and the static contrast rate is 12,000:1, allowing for premium picture quality.
The attraction itself is a 120-seat dynamic motion theatre surrounded by the 360-degree LED screen. Four parts of the screen move down to let the audience come in and out, as well as see two live stage shows through the sliding doors. The flexible design properties of the IFR solution make it suitable for any location, perfectly aligning with the circular dimensions needed for this unique attraction. Additionally, the IFR solution provides double the power supply, giving the attraction greater reliability.
▲ The view from the technical room, showing the attraction’s platform supported by three axes that help it lift, rotate 360⁰ and move in three different directions at the same time.
A highlight of the attraction is the removable LED walls where actors perform — a part of the attraction that Samsung was selected to outfit with an LED screen made up of 105 cabinets. To create a truly immersive experience for guests from the moment they enter the attraction, Samsung equipped the “pre-show” area with 20 LED cabinets to create an optical theater known as a “hologram.”
“The circular screen we installed at Futuroscope is the largest LED project we have completed,” said Jeremy Taghon, Head of CE B2B Division at Samsung Electronics France. “I am impressed by and thankful for the hard work and partnership between FMD and Samsung that brought this important technological milestone to life.”
“The contrast ratio, the image, the sharpness, it’s just incredible. An attraction like this is made to last at least 15 years, and LED is the only technology that’s durable enough,” said Yannis Marchet, Development and Projects Director at FMD. “When management agreed we could work with Samsung, everything went smoothly.”
The attraction earned several international awards in 2022, including “Best New Ride” at the European Star Awards and “Best Product Innovation” as well as “Best Dark Ride or Media-based Experience” at the ParkWorld Excellence Awards. Most recently, it won “Outstanding Achievement” from the Themed Entertainment Association, an accolade considered to be the prize for the best attraction in the world.
By installing the largest 360-degree circular LED signage in Europe, Samsung has enabled FMD to wow Futuroscope guests with a mesmerizing audiovisual experience unlike any other.
Watch the full video about Samsung’s innovative installations at the Futuroscope here:
1 Samsung has been the No.1 selling digital signage brand for 13 consecutive years by Omdia. (Note: Consumer TVs, along with Commercial Lite and Hospitality TVs used for signage are excluded.)
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By Samsung Newsroom
Samsung Electronics recently completed the installation of an upgraded display solution in the Swiss Life Arena, making it the most modern ice hockey arena in Switzerland. The display solution modernizes the space by providing revamped hardware and software as well as technical support for the ZSC Lions and includes the largest indoor LED cube in Europe. The upgrades were made possible by Samsung’s innovative technology and have enabled the Swiss Life Arena to meet National Hockey League (NHL) standards, a level typically only achieved by North American arenas.
▲ The LED cube installed at the Swiss Life Arena is the largest indoor LED cube in Europe.
As an official display technology partner of the Swiss Life Arena, Samsung outfitted the arena with a wide range of signage products and technical solutions to enhance the customer experience and improve operational efficiency.
“We are proud to present Samsung’s display technology after working with our AV Solution Partner Bild+Ton and the ZSC Lions to equip what is now the most modern ice hockey arena in Switzerland, delivering a world class fan experience,” said Daniel Périsset, Head of CE IT Team, Display and Memory at Samsung Electronics Switzerland. “The unparalleled quality of the solutions will help us deliver the best experiences in the rapidly evolving sports entertainment industry.”
Ground-Breaking Display Solutions To Wow Fans
Samsung installed 669 square meters of LED signage inside the arena, totalling over 18 million LEDs. From players on the side lines to fans in the stands, Samsung’s vibrant display technology allows everyone in the arena to be immersed in the action thanks to brilliant clarity and consistent color presentation. The advanced LED technology provides lifelike picture quality by optimizing brightness levels while eliminating shine and visual inconsistencies.
The central LED Cube display — which measures 12(w)x12(d)x8(h) meters — is the principal element of the fan experience with 416m² of the LED signages. Regardless of where fans sit in the arena’s 12,000 seats, they will be able to enjoy the stunning video display. Designed with premium picture quality and vibrant colors, the Cube will captivate audiences and set the mood using ambient light and sound. During the process of constructing the massive Cube, the teams collaborated to overcome the challenges of keeping the total weight as low as possible and managing the sheer scale of the installation.
▲ The large LED cube and ribbon boards surrounding the entire arena present high-definition picture quality along with ambient lighting and sound.
“You need a reason for fans to come back to the stadium, and we can do so many things now to communicate during the game with the fans. It’s not only the Cube — it’s the screens; it’s the signage,” said Bruno Vollmer, Chief Operating Officer of the ZSC Lions. “The support from Samsung was amazing and we can be proud, all of us, for what we have done.”
To create a fluid and dynamic experience for guests, the Samsung displays include various ribbon boards — long and thin LED screens mounted on the face of balconies — and audio equipment. Thanks to the optimal visibility and low reflection technology of the ribbon boards, fans will not miss any action on or off the field — even in constantly changing lighting conditions.
The content management across all signage displays is supported by MagicINFO 9, the cloud-based solution for the most comprehensive signage offering 24/7 technical support. Managing on-screen content is made simple using Samsung’s powerful MagicINFO 9 solution, which supports content, device and data management across all the displays throughout the entire arena. MagicINFO 9 also allows users to manage content remotely and securely, meaning updates can be made quickly to reflect match details, advertising, or important customer information.
A Connected Experience Throughout The Arena
By delivering a complete display solution, Samsung has helped to enhance every moment of the audience experience at the arena, accompanying visitors from the minute they arrive until they depart. With an upgraded Players Club and a connected customer experience from the concourse to the Business Club, Sports Club and Press Room, fans can explore the arena while staying informed about the latest game updates.
▲ Signage and displays integrated throughout the arena by Samsung allow visitors to explore the venue while not missing out on any of the game action.
To ensure the technology was incorporated into every corner of the arena, Samsung installed 240 strategically located displays across the stadium. The crystal-clear picture quality of Samsung’s smart signage solutions, including the Q-series signage, are on display in the sports bar and around the concourse. Specifically, the ultra-high definition 4K resolution of the QMR series keeps audiences engaged in the action while enjoying food and beverages in the sports bar. In the auditorium, guests will be mesmerized by The Wall (IWA), a massive and awe-inspiring screen offering a vivid visual display. Furthermore, Samsung B2B monitors were selected for the ZSC Lions’ offices due to their high-resolution picture quality and productivity features.
Adrian Wangeler, Chief Executive Officer, Bild+Ton, shared, “Samsung always responds quickly and easily. Working directly with the manufacturer has the advantage of being able to fall back on the specialists and developers.”
As an industry leader in the global signage market for the past 13 consecutive years,1 Samsung stands out in the sports entertainment industries. Following Samsung’s visual display milestones equipping Citi Field and SoFi Stadium, fans can expect an extraordinary experience at Swiss Life Arena — powered by the latest innovations from Samsung.
Watch the full video about Samsung’s innovative installations at the Swiss Life Arena here:
Samsung is the official display technology partner of Swiss Life Arena, Switzerland-based ice hockey arena and home to the ZSC Lions.
1 Samsung has been the No.1 selling digital signage brand for 13 consecutive years by Omdia. (Note: Consumer TVs, along with Commercial Lite and Hospitality TVs used for signage are excluded.)
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