Samsung Newsroom

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Samsung Electronics, the world’s leading TV manufacturer for 16 consecutive years, announced that its 2022 Neo QLEDs earned the ‘Reducing CO2’ certification from the Carbon Trust in recognition of its efforts to reduce its carbon footprint. The Carbon Trust is a global climate consultancy driven by the mission to accelerate the move to a decarbonised future. The ‘Reducing CO2’ certification signifies that a product’s carbon footprint is reducing year-on-year. It evaluates the amount of GHG (Greenhouse Gas) generated throughout the entire product lifecycle using internationally recognized standards.1 This year, 11 models across Samsung’s 2022 TV lineup, including three Neo QLED 8K models, three Neo QLED 4K models, two QLED models, two Lifestyle TV models and one Crystal UHD TV model, obtained the certification by reducing the weight of the product and the power consumption during the use phase. Samsung has long been committed to not only driving product innovation but also shaping and implementing environmental sustainability technologies. During Samsung’s keynote event at CES 2022, Jong-Hee (JH) Han, Vice Chairman, CEO and Head of Samsung Electronic’s Device eXperience (DX) Division, unveiled the company’s vision of “Together for Tomorrow”, highlighting Samsung’s commitment to creating a sustainable future and driving collaboration as part of the global community to preserve our planet. As part of the initiative, Samsung’s Visual Display Business is set to use around 30 times more recycled plastics to produce its display products than it did in 2021. Samsung also revealed its plan to expand the use of recycled materials in all of their mobile and home appliance products by 2025. In addition, Samsung has been adopting various sustainable practices to minimize the environmental impacts throughout its products’ lifecycles. The company’s ‘Eco-Packaging’ program — which allows consumers to upcycle the packaging for TV products into versatile pieces of furniture — has been upgraded this year with product packaging using 90% less ink while also removing the staples during production. Samsung has also expanded the SolarCell Remote, which eliminates battery waste with built-in solar panels, to all TV models in 2022. Additionally, Samsung has developed and applied a new material, made with repurposed ocean-bound plastics, to a 2022 high resolution monitor S8 to reduce marine waste and minimize the environmental footprint. “As the market leader for 16 consecutive years, Samsung is not only focused on the technological advancements, but innovations around human-centric technology and the environment,” said Seokwoo Yong, Executive Vice President and Head of R&D Team, Visual Display Business at Samsung Electronics. “Samsung will continue to implement various sustainability initiatives and eco-conscious activities in line with its ‘Going Green’ vision.” 1 Internationally recognized standards such as PAS 2050, GHG Product Standard or ISO 14067 View the full article

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The era of dull and lifeless desks, with black monitors and unsightly wires, is officially over. As people spend more time at home, they are more eager to personalize their home office. To provide users with a range of customization options to fit any lifestyle, Samsung Electronics has added four new colors to the Smart Monitor M8 lineup that liven up any space. The four colors — Warm White, Sunset Pink, Daylight Blue and Spring Green — were inspired by the theme, ‘Shades of Nature.’ These soft pastel colors can boost your mood at home, whether you want to feel calm and comfortable or fully energized. Do you want to transform your boring desk into one with playful colors and innovative features? Samsung suggests using one of the Smart Monitor M8’s four colors to create a personalized ‘deskterior,’ a portmanteau of ‘desk’ and ‘interior.’ Read on to discover how this colorful upgrade can refresh your desk space in style. Invigorate Your Home Office With Spring Green After a long day of remote work, you can add some life back to your eyes with the Smart Monitor M8 in Spring Green. By picking up some office supplies in different shades of pastel green, you can turn your space into a playful and botanical-inspired sanctuary. The Smart Monitor M8 handles all of your necessary tasks without needing a separate PC or laptop, allowing you to create a neat and clean deskterior. The Smart Monitor M8 allows you to search the Internet, check email and access Microsoft 3651 simply by connecting to Wi-Fi. Conveniently, you can continue your work by logging into your account and uploading files directly to the cloud. The most notable advantage of the Smart Monitor M8 is that you can access your work desktop remotely and remain as agile and productive as you were in the office. Video conferencing while working from home is now a breeze, as the Smart Monitor M8 comes with a SlimFit Cam which can be conveniently attached or detached from the monitor at any time. Additionally, Eye Saver Mode reduces blue light, the main culprit of eye fatigue, and Flicker Free ensures a comfortable viewing experience by lessening screen flickering. Not only does the design and color of the Smart Monitor M8 minimize eye strain, but also the display itself helps protect your vision and improve work efficiency. Enjoy Your Hobbies to the Fullest With Daylight Blue With the Smart Monitor M8, you can decorate a space dedicated to your favorite hobbies, accompanied by the color of Daylight Blue. Enhance your room with travel souvenirs, trinkets or celebrity merchandise in complementary shades of blue to create the ultimate deskterior that expresses your unique personality. The Smart Monitor M8’s next-level connectivity with your mobile device can help you watch your favorite content on a bigger screen. Simply connect your smartphone to the Smart Monitor by using Tap View or Screen Mirroring. With a single click, you can be transported instantly to another country or your favorite singer’s concert, all thanks to the monitor’s large screen and rich picture quality. Samsung DeX also enables multitasking and transforms your smartphone into a touchpad. Using two screens at once, you can take an online drawing class or watch videos of your favorite music group on a larger display while still using your phone as a phone. The Smart Monitor series also boasts Apple AirPlay2 integration, which allows users to easily view movies, music and photos saved on their smartphones or laptops on the big screen. Relax in Your Home Cinema With Warm White After a busy day, one of the best ways to recharge and unwind is by streaming your favorite movies in a home cinema. For a cozy atmosphere, you can pair your monitor’s Warm White color with wood accents to warm up your space and keep you feeling comfortable. The Smart Monitor M8’s flat-back design with 11.4mm of thickness uses your space more effectively and maintains a minimalistic, café-like aesthetic — so it’s the perfect place to enjoy a sweet treat while binging your favorite shows. You can build your perfect home cinema using only the Smart Monitor M8, as it provides a wide range of OTT services2 such as Netflix, YouTube, Disney+ and Samsung TV Plus on a large screen. There’s also no need for a keyboard or mouse while watching a movie — the Samsung Smart Monitor’s remote control allows you to use the up, down, left and right buttons on the remote to control the mouse cursor from your sofa or bed. Other features that make the viewing experience even more satisfying include the device’s UHD resolution, HDR10+ support, 2.2CH stereo speakers and Adaptive Sound+, which automatically analyzes the monitor’s surroundings to optimize its sound quality. Are you worried about your posture while watching TV? The Smart Monitor M8 includes a height adjustable stand (HAS) and tilt functionality, allowing users to find the perfect position for binge-watching. Celebrate Spring With Sunset Pink For fans of flowers, the Smart Monitor M8 in Sunset Pink instantly transports you to a cherry blossom festival in full bloom. Adding a white vase of beautiful flowers to your desk creates a bright and optimistic atmosphere perfect for any home. If you’re inspired by the floral scent and craving a song for the spring season, the Smart Monitor M8 is a perfect solution. Even if your monitor is turned off, you can still play a perfect song for spring by talking to Bixby. The Smart Monitor M8’s built-in microphone lets you manage your device with just your voice, so you can focus on your hobbies, like writing or drawing, instead of using a keyboard or mouse. The Samsung Smart Monitor M8 complements your daily life and personal style to make your space more colorful. Regardless of your daily routine, you can use the Smart Monitor M8’s expanded color options to customize your space and express your individuality. From hobbies to home cinema, the Smart Monitor M8 can transform your boring desk into a vibrant deskterior, perfecting for adding a splash of color to any space. 1 Microsoft 365 account is required 2 Service availability may vary by region. View the full article

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Samsung Electronics have developed their accessibility technologies with the goal of ensuring that anyone and everyone can easily connect with the world via their TVs, and the company has been delivering the results to users around the world since 2014. Following the introduction of the company’s 2022 lineup at the recent Unbox & Discover event, Samsung Newsroom is highlighting the company’s ongoing efforts towards innovating for improved TV accessibility in the infographic below. View the full article

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Samsung Electronics today announced that the accumulated sales of its Smart Monitor series surpassed one million devices globally, making it a million seller. The new do-it-all screens support Smart Hub, providing a perfect home office and schooling environment without the need to connect to a PC or any other external device. In addition, the monitor allows users to enjoy a variety of OTT services1 such as Netflix, Samsung TV Plus and YouTube. On the back of the popularity of its first Smart Monitor launched at the end of 2020, Samsung has enhanced its lineup this year. Now, Samsung offers 11 premium Smart Monitors including the M8, M7 and M5. In particular, the versatile new M8 features Samsung’s iconic slim design and comes in four, eye-catching new colors — Warm White, Sunset Pink, Daylight Blue and Spring Green. The stylish design of the M8 blends well into any surrounding, satisfying a range of different consumer requirements. In addition, the M8’s removable SlimFit Cam, video conferencing solution app and other innovative display technologies are major drivers of its popularity, as people adapt to new lifestyles — such as working from home and home schooling. The Smart Monitor M8 earned CES 2022 Innovation Awards Honoree from the CTA(Consumer Technology Association) in recognition of a wide array of its display technologies. Samsung started taking preorders for the M8 in the U.S., Germany, France and many other countries on March 28, 2022. Preorders for the product exceeded the company’s expectations, reflecting the product’s popularity across the world. In the first quarter, sales of the Smart Monitor series, including the preorder sales of the M8, increased by approximately 40% compared to the same period of last year. “As consumers are increasingly working, learning and keeping entertained at home, the Smart Monitor redefines the traditional role of a monitor and delivers a variety of features to enhance any lifestyle,” said Hyesung Ha, Executive Vice President of Visual Display Business at Samsung Electronics. “We are delighted to reach this one million unit milestone and anticipate the demand we are seeing to continue as consumers around the world want to live smarter, every day.” 1 Streaming service availability varies by country. Subscriptions may be required. View the full article

Samsung Electronics recently rolled out its #YouMake campaign, a campaign centered around customizing the color, design and even the combination of your Samsung products according to your lifestyle. From refrigerators and TVs to smartphones and smartwatches, you can now make your Samsung experience your own across the full range of the company’s products. Going beyond simply expanding the product options available, this campaign lets you enjoy customized and connected product experiences through the Internet-of-Things (IoT)-powered SmartThings platform. The #YouMake campaign empowers consumers to take the lead in customizing their own product experiences however they want. Samsung Newsroom has explored how the #YouMake campaign can transform different spaces in your home through combinations of different devices to help you embrace your individuality, so read on to discover how this campaign can inspire you to discover seamless product experiences that are truly tailored to your lifestyle. #Scene 1, Transform Wherever You Work Into A Home Office Due to the pandemic, the traditional ideas of how and where we work have fundamentally changed. Today, many people work from home or operate on a hybrid schedule, which combines working from home and commuting to the workplace. Now, #YouMake offers another opportunity to revolutionize how we approach the way we work at home. By connecting your smart devices through SmartThings, workers can create a new home office culture by breaking the stereotype that “work equals computer.” Through #YouMake, you can start the day by working in your study with your Smart Monitor M8, but then step into the living room for a conference call using your Neo QLED TV. With its large screen, you can get a vivid sense of being in a meeting with your colleagues, as you easily read the meeting agenda and clearly see your coworkers’ faces. For materials that need to be shared during the meeting, you can quickly share them through your Galaxy S22. With the SmartThings’ screen compatibility and connectivity features, including file sharing, you can choose the best products to use for different tasks in a simple, unified way. #Scene 2, Customize Your Home With Design That Speaks to You Your home is the one space that truly reflects your personality and style. Just like how you would select the wallpaper and furniture to decorate your home, you can now customize the colors and finishes of home appliances and electronics, such as your refrigerator, TV and smartwatch. You can easily sync your style and your devices across your home with the #YouMake campaign. For instance, if you’ve already chosen Bespoke Refrigerator panels to match your kitchen’s bright, pink-hued wallpaper, you can add a further splash of color to your home by installing The Frame and choosing bezel colors that coordinate with the Bespoke Refrigerator. When having guests over, you can then select the perfect painting for any special occasion and display it with The Frame. You can also opt for a Galaxy Watch strap and watch face in matching colors for a stylish look that meets any dress code. #Scene 3, Make Any Get-Together a Night To Remember With the #YouMake campaign, you can transform wherever you are into a movie theater or a pumping party scene. The Freestyle, a lightweight and easy-to-carry portable screen, can display a large movie screen or provide mood lighting for parties. Simply turn on Ambient Mode on The Freestyle to display images that elevate the atmosphere and transform the vibe of the party. If you’re in the mood to stream a video from your favorite OTT platform, you can also connect The Freestyle to your Galaxy S22 using the Tap View feature to utilize the UI of a Samsung Smart TV. With 360-degree surround sound that fills up the entire space, you can enjoy truly high-quality sound from anywhere. Samsung is offering consumers the opportunity to take the lead in tailoring their product experiences to fit their lifestyles. Learn more about these compelling connected device experiences by following Samsung’s #YouMake campaign. View the full article

Samsung Electronics today unveiled the #YouMake campaign, a global marketing platform that allows consumers to take the lead with device customization. It is a project, first announced at CES 2022 earlier this year, with the ambitious goal of empowering users around the world to reflect their evolving lifestyles across their devices. It expands Samsung’s Bespoke vision beyond home appliances and brings it to life in the company’s smartphones and large-screen devices. The #YouMake platform offers a better way of personalization and connectivity through a customized control enabled by SmartThings1 IoT solutions. To kick off the campaign, Samsung has launched the #YouMake page on Samsung.com, introducing a lineup of products that can be personalized to fit users’ style, space and daily routine. The list of applicable products ranges broadly from smartphones, TVs, refrigerators to wearables and more, such as the Galaxy Z Flip3 Bespoke Edition, Galaxy Watch4 Bespoke Edition, Bespoke Refrigerators, The Frame, The Freestyle and Samsung Smart Monitor M8. The website also offers Samsung.com-exclusive colors for the Smart Monitor M8 and Galaxy S22. Users can design each product to fit their unique taste through the website, where they can save or purchase their finished designs. “At Samsung, we work toward a future where technology is seamless and user-centered. A future where connected experiences bring people together and unlock new value in our lives and society,” said Jong-Hee (JH) Han, Vice Chairman, CEO and Head of Samsung Electronic’s Device eXperience (DX) Division in his CES 2022 keynote speech. “We believe that everyone should be able to customize their devices and that cutting-edge technologies should be more connected and intuitive.” The #YouMake campaign will roll out across eight countries2 by May before expanding to other countries throughout the second half of this year. Under the #YouMake campaign, Samsung plans to offer continuous services and benefits through virtual experiences, customer participation events and more by utilizing top metaverse platforms. 1 While the available technology, functions and features may vary by country, SmartThings is the hub application allowing controls of a wide range of Samsung devices as well as Samsung compatible ones. 2 The #YouMake campaign will start off in the following countries: France, Germany, Italy, the Netherlands, Spain, the United Kingdom, the Unites States and South Korea. View the full article

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Samsung’s Art Store boasts an extensive library of artwork thanks to its expansive partnerships with artists and galleries around the world. Its partnership with renowned digital art gallery and network Saatchi Art has brought some of the most highly viewed artworks in the Art Store to home, and is one of Samsung’s longest-standing partners since the 2017 launch of The Frame. Based on the partnership with Saatchi Art, Samsung introduced ‘The Frame X Saatchi Art’ gallery at the London Design Festival in 2017 Samsung Newsroom spoke to Sarah Meller, Senior Director of Brand and Marketing Strategy at Saatchi Art, about the partnership and the network’s perspective on digital art and the Art Store, giving you a closer look into the relationship that takes the virtual art world to a new level. Q: So, what made you decide to collaborate with the Art Store in the beginning? We wanted to be at the forefront of using technology to bring the art world to people on a global scale. By partnering with The Frame, we felt that it would make art a more integral part of people’s lives, leading to a greater appreciation of it overall, which is such a good thing. Q: What piece would you recommend to users to enjoy through The Frame’s Art Mode? It’s difficult to pick just one. Saatchi Art’s chief curator, Rebecca Wilson, chose several art pieces for The Frame that stand as a testament to the TV’s versatility. They are as diverse and equally stunning as each other, and include everything from Claire Desjardin’s abstract paintings to Dean West’s fine art landscape photography. If I had to choose a few, I would recommend: Dancer: Gama #0 by Cody Choi: The contemporary photographer and choreographer who is best known for his stunning, figurative portraits of dancers in motion. As a dancer himself, Cody can masterfully capture the dynamism and passion of his subjects. Boomerang House by Cécile Van Hanja: She is best known for her abstracted renditions of modern architectural spaces. Cécile’s paintings depicting homes and pools immediately transport guests to mid-century spaces. Winter Warm II by Sandy Dooley: She is an impressionist artist who spontaneously splatters paint with vibrant hues that characterize her harmonious landscapes, inspired by memories of growing up in the English countryside. Q: How do you think the Art Store has evolved since you first partnered with Samsung? What are some of the improvements that stand out the most? Since we partnered with the Art Store in 2017, its selection has grown tremendously, which has been very inspiring. It’s been wonderful to see iconic institutions like the Musée du Louvre join in and bring museum-quality art into the homes of viewers around the world. Q: How has Saatchi Art evolved since you first partnered with Samsung? At Saatchi Art, we support our artists as they explore emerging mediums and styles. We have been increasing our offerings in the digital art and NFT space. And we are thrilled because not only do NFTs offer real practical benefits to artists, but also give them a new medium in which to express their creativity. We are excited to evolve our mission into this space. Q: How do you feel about technology changing the way in which people appreciate art? Technology has provided us with many benefits when it comes to the arts. While real-life art experiences will never go away, nor should they, technological advances like the ones shown through the Art Store are transforming the way people access and consume art. Ultimately, these changes lead to more democratization, more diversity, more experimentation and more creativity. Another benefit of The Frame is the lighting and the subsequent colors it creates. Lighting is so key when it comes to displaying art. The fact that The Frame can automatically adjust the screen’s brightness as lighting conditions change helps to maintain the natural colors of the artworks, ensuring a great viewing experience for consumers. To see art from this partnership with Saatchi Art, head to the Art Store on The Frame. View the full article

Samsung Electronics is unveiling new display possibilities for businesses with its next-generation commercial displays and solutions, at Integrated Systems Europe (ISE) 2022, in Barcelona. Highlighting its vision for “Business Reimagined,” Samsung will present the latest models of The Wall as well as the updated UHD 4K signage with enhanced professional features. Plus, the new Interactive Display featuring a range of innovative new features for education. Samsung’s signage solutions are designed to meet the real-world needs of modern businesses of all sizes. From retail and corporate, to education and control room displays, Samsung’s signage provides the quality and versatility needed to create cutting-edge customer experiences. Samsung will launch its new ISE site to showcase this year’s event theme and share further details a month before the opening of ISE 2022. Those who cannot attend this year’s ISE can take a virtual tour at Samsung’s ISE 2022 Virtual Experience (VX), which will open on May 10 when ISE 2022 begins. The ISE 2022 VX site allows visitors to virtually experience innovative display products and solutions that will be showcased onsite. For more information about Samsung’s impactful digital signage and solutions, please visit this link. View the full article

Samsung is globally known for pioneering TV technology, each year aiming to improve the picture quality with the latest Neo QLED 8K and the state-of-the-art MICRO LED. Whether it’s backlight control and contrast levels or calibration and depth enhancing, all of Samsung’s features work collectively to present pristine image quality. This year’s Neo QLED 8K lineup includes features that produce the most “real life” images yet, taking its picture quality to another level. Between the updated Neural Quantum Processor 8K, the new AI upscaling feature and the new calibration app, the consumers’ on-screen experience becomes a true reality, allowing them to easily manage their on-screen experience in a much more personal manner. To fully grasp the technologies and features behind the 2022 Neo QLED 8K, Samsung Newsroom is showcasing them in a dynamic graphic format for easy comprehension. 14-bit Contrast Mapping The 2022 Neo QLED 8K panels are built to provide extreme details in all types of scenes with the newly added 14-bit contrast mapping, building on top of the existing 12-bit control offered in 2021. The result is a new 8K screen that is capable of showing extraordinary picture quality with more contrast and control over details. The contrast and difference in detail are evident between last year’s model and this year’s Neo QLED 8K. Even with similar specs, such as Mini LEDs and dimming zones, the 2022 Neo QLED 8K allows us to be aware of intricate scenes and details that weren’t recognizable before. As shown above, 14-bit contrast mapping allows us to see the fine details on the surface of the water as well as the granular texture of the rocks under water. Real Depth Enhancer When the eye is focused on the object, it directs its attention to the object, focusing on the sharpness, clarity and texture of the object while maintaining the background. The 2022 Samsung Neo QLED 8K’s Neural Quantum Processor 8K acts quite similarly through its new feature, the Real Depth Enhancer, which increases overall contrast and definition of the object — creating a greater sense of depth and making the images pop. As you can see in this example, the Real Depth Enhancer naturally guides the consumers’ eyes to focus on the object in front of them, creating depth and allowing the rhinoceros to truly stand out from the background. Smart Calibration With a new year of image quality improvements, comes a new sense of control for Samsung Neo QLED 8K. Now, viewers can calibrate and optimize their display from the menu bar or through the Smart Calibration app on their smartphone.1 With Basic Mode, the app offers calibrated images in 30 seconds, while Professional Mode offers thorough image calibration and optimization within 5 to 8 minutes. Both modes require a simple one-step process from the users’ part to optimize the on-screen image. As shown here, the Professional Mode’s enhancement is very apparent, allowing Neo QLED 8K viewers to take advantage of its premium hardware and AI upscaling technology. 1 Requires Galaxy S, Note, Z Flip or Z Fold series models released after January 2019, or an iPhone that supports Face ID. Supported models may differ depending on the situation. For more information, please check the product manual at samsung.com/support. View the full article

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The smallest products can bring about the biggest changes in our lifestyle. Enhancing your TV can be as simple as adding an accessory, but the results — from adding portability, to changing the format from landscape to portrait, to decorating your home — can have a significant impact on your viewing experience. Samsung Newsroom has compiled a list of the best simple and practical accessories made by Samsung Electronics to help you make the most out of your screen experience. Consume Content Horizontally or Vertically With the Auto Rotating Wall Mount & Stand Have you ever wanted to watch a vertical video meant for mobile on your Neo QLED or The Frame? With the Auto Rotating Wall Mount and Auto Rotating Stand,1 you can watch content the way it’s intended. Simply press the rotation key on your remote control to automatically change the screen from horizontal to vertical mode for the perfect viewing experience. Not only can you enjoy various content in comfort, but you can also take advantage of mirroring and casting features in vertical mode. With the Auto Rotating Wall Mount, your screen automatically rotates when you press a single button on your remote control. Tilt Your Screen Any Way You Want to With the Full Motion Slim Wall Mount The days when a TV is a device permanently fixed to the wall in one orientation are long gone. These days, you can harness the Full Motion Slim Wall Mount accessory to flexibly tilt your screen up, down, left or right to view your favorite content from any posture or angle that you desire. What’s more, the Full Motion Slim Wall Mount fits neatly against your wall, putting the wall and your screen in close contact for even more comfortable and immersive viewing experiences. Tidy Up Messy TV Cables With the One Connect Box If you manage to organize all of your messy TV cables, you’re already halfway done styling your TV room’s interior. The Neo QLED neatly pulls together any living room, thanks to the One Connect Cable and the Slim One Connect box. With this accessory, you can quickly organize and eliminate all distracting cable clutter, streamlining your home decorating for a functional and beautiful space. The One Connect Cable connects to the TV to make any room look neat. Hide wires in plain sight with the One Connect box, the hub for all devices connected to the TV. Turn Your TV Into a Work of Art With Custom Bezels The accessory that puts the finishing touch on Samsung’s The Frame, which features a picture frame trim that displays world-class art right on your wall, is a customizable bezel. You can swap between different color options to get exactly the look you want in your home. You can choose from the Modern Flat Bezels that come in White, Teak and Brown for a clean and contemporary look, or you can go with one of the Beveled Bezels that come in White and Brick Red for a more traditional design.2 In addition, the Slim Fit Wall Mount minimizes the space between your TV and your wall to seamlessly blend into any room. If you don’t want to install your TV on a wall, The Floor Stand offers an alternative way to express your style and fit your space. As it is easy to install even in small areas, The Floor Stand is the perfect accessory to bring artistic flair into any home. Choose between the Modern Flat Bezel and Beveled Bezel, depending on your space and preferences. The Slim Fit Wall Mount allows for easy installation while minimizing the space between the TV and the wall. Entertainment On-the-Go With The Sero Wheels The one-of-a-kind, rotating The Sero has now become even more flexible with The Sero Wheels. For TV lovers who want to change both the orientation of their content and the location of their TV, The Sero Wheels is just the right choice. By allowing you to move your TV freely from one room to the next, this accessory helps The Sero adapt to any space or interior at any time. Easily move or install The Sero with its practical accessory, The Sero Wheels. Express Your Personal Style With The Freestyle A portable screen, a Bluetooth speaker and a mood light — The Freestyle does it all in style. You can add a splash of color to The Freestyle’s neat, white design with a colorful range of rubber skins which feature Blossom Pink, Forest Green and Coyote Beige swatches. If you’re taking The Freestyle outdoors when going camping or attending a rooftop party, you can conveniently carry the device with you in a sleek, compact case. The Freestyle Carrying Case is the best way to transport The Freestyle with ease. Choose from a lineup of colorful skins for The Freestyle to match your personal taste. Reinvent Your Space With The Serif With its practical design that looks like the letter “I,” The Serif itself can be a statement centerpiece of any room. Using the flat surface above the top bezel as a shelf, you can decorate The Serif based on your unique tastes and preferences. You can display several handmade or limited edition items to add an accent to your home and make your space reflect you. Like any high-end shelf, the possibilities to elevate your room’s interior and grab your guests’ attention are endless. * The product images shown are for illustration purposes only and may differ from the actual product. 1 Compatible with Neo QLED 8K, Neo QLED 4K and The Frame models. Size availability varies by product line ups. 2 The number and availability of color swatches may vary by country or region. View the full article

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Today, the definition of home life is constantly expanding as we adapt to new ways of working, entertaining and even relaxing inside our own spaces. Around the world, individuals and families are creating new at-home routines driven by technology advancements and shifting social norms and powered by innovative advancements in technologies. Recently, young professionals are enjoying more OTT content after a remote workday, married couples are spending time both together and separately so they can watch content that matches their individual tastes, and large families are turning to digital voice assistants to help them access information anytime, anywhere. To take full advantage of these new flexible lifestyles, Samsung is introducing its latest Smart Monitor designed to help you get the most out of your time at home. Take a look at the infographic below to learn more about how Samsung’s latest smart monitor M8 can make every day smarter, no matter your lifestyle. View the full article

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At its Unbox & Discover event on March 30, Samsung Electronics unveiled all its latest visual display innovations, including the all-new 2022 Neo QLED 8K, and introduced how its vision for new product development is centered on enhancing user experience. In his opening speech, Jong-Hee (JH) Han, Vice Chairman, CEO and Head of Samsung Electronics’ Device eXperience (DX) Division, emphasized that screens such as TVs are set to transform from something to be watched into something that brings more value to users’ daily lives, redefining the future role of screens under the vision of “Screens Everywhere, Screens for All.” Vice Chairman Jong-Hee (JH) Han underlines the importance of streamlined technology optimized for users in his opening speech at Unbox & Discover 2022. For those who weren’t able to tune in, or perhaps are just looking for a recap on all the announcements from the latest Unbox & Discover livestream, Samsung Newsroom is sharing all the highlights from the event, including Samsung’s unwavering efforts to shape a more sustainable future along with its very latest products. 1. Let’s Go Further: Bringing About a Sustainable Future for People and Planet Chrissie Moncrieffe at Samsung Europe Office shares the company’s efforts to contribute to sustainable everyday lifestyles. Samsung is making every effort to minimize its environmental impact throughout its products’ life cycles. For example, the company’s eco-packaging keeps print on packaging to a minimum, reducing the use of ink by 90%. Also, the latest SolarCell Remote is now completely battery-free and can now be charged through 2.4GHz radio frequency harvesting — drawing power from spare energy emitted by Wi-Fi routers. It is 88% more efficient than the previous 2020 models. Furthermore, Samsung’s Neo QLED 8Ks have received carbon footprint certifications from the Carbon Trust in recognition of the company’s efforts to reduce greenhouse gas emissions throughout the product’s entire life cycle. Since 2014, Samsung has been focusing on accessibility by placing utmost priority on ensuring easier and more seamless accessibility to screens for everyone. To this end, the company introduced an innovative new technology at Unbox & Discover 2022 which automatically analyzes and identifies a better location to display subtitles on-screen to avoid blocking a certain area of the screen. Samsung has also developed a sign language avatar to guide users through all functions of Samsung TVs and help them easily navigate through all manner of different functions. 2. Let’s Do: A Hub for the Smart Home Ecosystem Ivan Zakharov, Service Biz Team at Samsung Electronics’ Visual Display Business, introduces Samsung’s new Smart Hub. With TVs at the center of the smart home ecosystem, users can easily control all their devices using their TV, thus putting them to the best use. Samsung also unveiled Smart Hub, its new user interface, powered by Tizen. The all-new Samsung Smart Hub brings every aspect of the smart experience into one easy-to-navigate home screen. The new tab classifies features, settings and content into three categories for a seamless user experience: Media, Gaming Hub and Ambient. The Media screen integrates a wide array of entertainment services into one, including Samsung TV Plus,1 featuring over 190 free channels for a user’s enjoyment. The Ambient screen is designed to display a variety of content, including world-renowned works of art, as wallpapers when users are not watching the TV, contributing to their interior design aesthetic. Furthermore, the Neo QLED 8Ks provide a one-stop NFT platform to enable users to explore and display digital artworks thanks to close cooperation between Samsung and Nifty Gateway. 3. Let’s Play: A Perfect Ecosystem for Gamers Adam Burgess, Product Design Group at Samsung Electronics’ Visual Display Business, explains how Samsung delivers vivid gaming experiences. The 2022 Samsung screens are set to help create the perfect ecosystem for gamers with the introduction of cutting-edge streaming technologies and state-of-the-art hardware. The Samsung Gaming Hub provides all the necessary functions users need to enjoy all the latest titles from game search platforms along with streaming services. The new platform will be available later this year on select 2022 Samsung Smart TV models.2 Notably, Samsung’s 2022 lineup features four HDMI 2.1 supporting ports,3 ensuring a simplified connection to even the newest game consoles. The new devices also feature an outstanding refresh rate of 144Hz, an excellent resolution of 4K and a low input lag to ensure quick speed, while the all-new Game Bar enhances visibility. At Unbox & Discover 2022, Samsung stressed that users can be fully immersed in all different types of games thanks to the improved image quality and optimized gaming environment of the 2022 lineup. 4. Let’s Experience: A Culmination of TV Innovations Lydia Cho at Samsung Electronics America introduces the key elements of 8K picture quality. At the core of the innovation behind Samsung’s Neo QLED 8K lies its Neural Quantum Processor 8K. Twenty independent neural AI networks analyze each scene and adjust picture quality to deliver the best viewing experiences regardless of content’s original picture quality. Also, Samsung’s 2022 Neo QLED 8K’s Real Depth Enhancer maximizes depth and vividness by improving picture quality and sharpness, making scenes more real. Nicole Murakami at Samsung Electronics America underscores the excellence of Neo QLED 8K’s design and sound technology. Samsung’s signature Infinity One Design provides a slimmer and sleeker look, making the TV appear as if it is floating above the ground. The 2022 Samsung Neo QLED 8K is also built with a 90W 6.2.4 channel audio system with Dolby Atmos support featuring Object Tracking Sound Pro (OTS Pro).4 The slim screen is the perfect match for its new Ultra Slim Soundbar, which supports a Wireless Dolby Atmos system. Furthermore, the soundbar’s subwoofer with 3.1.2 channels and a passive radiator provides the perfect audio performances. 5. Let’s Make Your own: The Expansion of Experiences Through Cutting-Edge Accessories At Unbox & Discover 2022, Samsung introduced new accessories to offer optimized screen experiences tailored to each user’s changing lifestyles and trend preferences. The new Slim Fit Wall Mount makes the ultra-thin Neo QLED 8K stand out with a wall-to-wall distance of 7.5mm. Furthermore, the latest Full Motion Slim Wall Mount, almost 50% slimmer than its predecessor, sits just 19.5mm from the wall to complement the sleek style of the screen. It can be also tilted up, down, left and right to create the ideal angle for the best viewing experience regardless of the location of the viewers. In addition, by using Auto Rotating accessory, the screen is able to switch to portrait mode upon using the remote control to enable users to easily enjoy vertical mobile-style content. When putting the screen in the middle of the room or placing it without the media console, the Studio Stand ensures a sleek, trendy look. Users can display artworks, photos or NFT artworks in a landscape or portrait orientation even when the TV is turned off so that their TV can also serve as a singular piece of art. The latest three-way MultiView also allows users to display various content such as live broadcasts, YouTube or online reviews, all at once. At Unbox & Discover 2022, Samsung reiterated how the ever-evolving role of the screen is quickly transforming it into a tool to fulfill all kinds of functions, from ‘game console’ and ‘virtual playground’ to ‘the perfect partner to improve efficiency’ and a ‘Smart Hub to control one’s home’. Stay tuned to see what screen product Samsung will next bring to the market to once again take user experiences to the next level. 1 Service availability may vary by region. 2 Availability of Gaming Hub may vary by region. 3 Specification of ports may vary by product. 4 available in the QN900B model. View the full article

At its Unbox & Discover event on March 30, Samsung Electronics unveiled all its latest visual display innovations, including the all-new 2022 Neo QLED 8K, and introduced how its vision for new product development is centered on enhancing user experience. In his opening speech, Jong-Hee (JH) Han, Vice Chairman, CEO and Head of Samsung Electronics’ Device eXperience (DX) Division, emphasized that screens such as TVs are set to transform from something to be watched into something that brings more value to users’ daily lives, redefining the future role of screens under the vision of “Screens Everywhere, Screens for All.” Vice Chairman Jong-Hee (JH) Han underlines the importance of streamlined technology optimized for users in his opening speech at Unbox & Discover 2022. For those who weren’t able to tune in, or perhaps are just looking for a recap on all the announcements from the latest Unbox & Discover livestream, Samsung Newsroom is sharing all the highlights from the event, including Samsung’s unwavering efforts to shape a more sustainable future along with its very latest products. 1. Let’s Go Further: Bringing About a Sustainable Future for People and Planet Chrissie Moncrieffe at Samsung Europe Office shares the company’s efforts to contribute to sustainable everyday lifestyles. Samsung is making every effort to minimize its environmental impact throughout its products’ life cycles. For example, the company’s eco-packaging keeps print on packaging to a minimum, reducing the use of ink by 90%. Also, the latest SolarCell Remote is now completely battery-free and can now be charged through 2.4GHz radio frequency harvesting — drawing power from spare energy emitted by Wi-Fi routers. It is 88% more efficient than the previous 2020 models. Furthermore, Samsung’s Neo QLED 8Ks have received carbon footprint certifications from the Carbon Trust in recognition of the company’s efforts to reduce greenhouse gas emissions throughout the product’s entire life cycle. Since 2014, Samsung has been focusing on accessibility by placing utmost priority on ensuring easier and more seamless accessibility to screens for everyone. To this end, the company introduced an innovative new technology at Unbox & Discover 2022 which automatically analyzes and identifies a better location to display subtitles on-screen to avoid blocking a certain area of the screen. Samsung has also developed a sign language avatar to guide users through all functions of Samsung TVs and help them easily navigate through all manner of different functions. 2. Let’s Do: A Hub for the Smart Home Ecosystem Ivan Zakharov, Service Biz Team at Samsung Electronics’ Visual Display Business, introduces Samsung’s new Smart Hub. With TVs at the center of the smart home ecosystem, users can easily control all their devices using their TV, thus putting them to the best use. Samsung also unveiled Smart Hub, its new user interface, powered by Tizen. The all-new Samsung Smart Hub brings every aspect of the smart experience into one easy-to-navigate home screen. The new tab classifies features, settings and content into three categories for a seamless user experience: Media, Gaming Hub and Ambient. The Media screen integrates a wide array of entertainment services into one, including Samsung TV Plus,1 featuring over 190 free channels for a user’s enjoyment. The Ambient screen is designed to display a variety of content, including world-renowned works of art, as wallpapers when users are not watching the TV, contributing to their interior design aesthetic. Furthermore, the Neo QLED 8Ks provide a one-stop NFT platform to enable users to explore and display digital artworks thanks to close cooperation between Samsung and Nifty Gateway. 3. Let’s Play: A Perfect Ecosystem for Gamers Adam Burgess, Product Design Group at Samsung Electronics’ Visual Display Business, explains how Samsung delivers vivid gaming experiences. The 2022 Samsung screens are set to help create the perfect ecosystem for gamers with the introduction of cutting-edge streaming technologies and state-of-the-art hardware. The Samsung Gaming Hub provides all the necessary functions users need to enjoy all the latest titles from game search platforms along with streaming services. The new platform will be available later this year on select 2022 Samsung Smart TV models.2 Notably, Samsung’s 2022 lineup features four HDMI 2.1 supporting ports,3 ensuring a simplified connection to even the newest game consoles. The new devices also feature an outstanding refresh rate of 144Hz, an excellent resolution of 4K and a low input lag to ensure quick speed, while the all-new Game Bar enhances visibility. At Unbox & Discover 2022, Samsung stressed that users can be fully immersed in all different types of games thanks to the improved image quality and optimized gaming environment of the 2022 lineup. 4. Let’s Experience: A Culmination of TV Innovations Lydia Cho at Samsung Electronics America introduces the key elements of 8K picture quality. At the core of the innovation behind Samsung’s Neo QLED 8K lies its Neural Quantum Processor 8K. Twenty independent neural AI networks analyze each scene and adjust picture quality to deliver the best viewing experiences regardless of content’s original picture quality. Also, Samsung’s 2022 Neo QLED 8K’s Real Depth Enhancer maximizes depth and vividness by improving picture quality and sharpness, making scenes more real. Nicole Murakami at Samsung Electronics America underscores the excellence of Neo QLED 8K’s design and sound technology. Samsung’s signature Infinity One Design provides a slimmer and sleeker look, making the TV appear as if it is floating above the ground. The 2022 Samsung Neo QLED 8K is also built with a 90W 6.2.4 channel audio system with Dolby Atmos support featuring Object Tracking Sound Pro (OTS Pro).4 The slim screen is the perfect match for its new Ultra Slim Soundbar, which supports a Wireless Dolby Atmos system. Furthermore, the soundbar’s subwoofer with 3.1.2 channels and a passive radiator provides the perfect audio performances. 5. Let’s Make Your own: The Expansion of Experiences Through Cutting-Edge Accessories At Unbox & Discover 2022, Samsung introduced new accessories to offer optimized screen experiences tailored to each user’s changing lifestyles and trend preferences. The new Slim Fit Wall Mount makes the ultra-thin Neo QLED 8K stand out with a wall-to-wall distance of 7.5mm. Furthermore, the latest Full Motion Slim Wall Mount, almost 50% slimmer than its predecessor, sits just 19.5mm from the wall to complement the sleek style of the screen. It can be also tilted up, down, left and right to create the ideal angle for the best viewing experience regardless of the location of the viewers. In addition, by using Auto Rotating accessory, the screen is able to switch to portrait mode upon using the remote control to enable users to easily enjoy vertical mobile-style content. When putting the screen in the middle of the room or placing it without the media console, the Studio Stand ensures a sleek, trendy look. Users can display artworks, photos or NFT artworks in a landscape or portrait orientation even when the TV is turned off so that their TV can also serve as a singular piece of art. The latest three-way MultiView also allows users to display various content such as live broadcasts, YouTube or online reviews, all at once. At Unbox & Discover 2022, Samsung reiterated how the ever-evolving role of the screen is quickly transforming it into a tool to fulfill all kinds of functions, from ‘game console’ and ‘virtual playground’ to ‘the perfect partner to improve efficiency’ and a ‘Smart Hub to control one’s home’. Stay tuned to see what screen product Samsung will next bring to the market to once again take user experiences to the next level. 1 Service availability may vary by region. 2 Availability of Gaming Hub may vary by region. 3 Specification of ports may vary by product. 4 available in the QN900B model. View the full article